| | ADAPTING ADVERTISING TO A NEW NORMAL: Insights, Trends & The Path Forward During COVID-19 Thursday, May 7th from 2-3pm ET | | COVID-19 is having a profound impact on consumer lives across the globe. While consumers in the U.S. are sheltering in place, media consumption is increasing across devices, and shopping behaviors are shifting. As people adapt to a new way of living, companies are tasked with reevaluating how to reach them with the right message at the right time across platforms. As an advertiser, agency or publisher, how can you adapt your strategy to enable short-term and long-term success for your business? Join Nielsen Media for a live webinar where we will review: - Shifts in Media Consumption: Access exclusive consumer insights & trends
- Lessons from History: Gain insight into learnings from previous disruptions
- Continue to Invest in Advertising: Use measurement to prove that marketing is not discretionary spend
- Adapt for Success: Obtain key marketing strategy action items to ensure marketplace success today & tomorrow
Can't make the live webinar? Register anyway and we'll send a link to the session recording to view on demand. | | | |
Want to reach 84,000+ marketing executives with your own message? Get the media kit or contact us directly at advertising@industrydive.com.
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