Digital marketing statistics of 2025: H1 by the numbers; The General turns to Fortnite to help anxious Gen Z drivers; How CMOs tackled challenges in H1 2025 — and what they must do next
The integration includes key placements on the CTV platform, a voice query activation and a content hub all themed around the DC superhero blockbuster.
Volatility is back with a vengeance. Learn how today’s content marketers can stay strategically nimble to meet their audiences with hyper-current solutions. Watch now.
Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars and artificial intelligence.
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The Creation of Adam (cropped) by Michelangelo, 1511 (public domain - Wikimedia Commons)
“Biology gives you a brain, life turns it into a mind.” —Jeffrey Eugenides, 2003
This week’s main essay (“Thinking Ex Machina”) prompted a bit of reaction, in email and elsewhere. It’s clear we’re not ready for our AI overlords and that we still value the spirit of independent thought.
In the corporeal world, muscles must be exercised in order to maintain their strength and elasticity, lest they atrophy and leave us weak and helpless.
Physical fitness isn’t something that can be delegated. Even with a personal trainer, it is we who must run the miles, lift the weights, and sweat it out.
Why should our creativity and critical thinking be outsourced like so many manufacturing and call center jobs? It stands to reason that in the intellectual world, our brains must be trained with the heavy lifting of reading and thinking in order to serve us well.
Humans are more than order takers; the brain is one of the most complex systems in the universe—one that we’re still learning about every day. It is capable of crafting the most beautiful and soulful pieces of art, music, and literature.
With AI, we go from creators to commanders, and our creativity is demonstrated in how cleverly we can create prompts rather than how we string together disparate thoughts and ideas. Or, as Lewis Lapham writes in one of the readings below,
“[Machines] process words as objects, not as subjects. Not knowing what the words mean, they don’t hack into the vast cloud of human consciousness (history, art, literature, religion, philosophy, poetry, and myth) that is the making of once and future human beings.”
Screenshot from a job application. Source: Bluesky
In that spirit, I’m sharing additional reading that you might find useful — two pieces of timeless and timely content that you can browse through while you’re in the moment now or bookmark for later — and two books worth picking up.
Whatever you choose, I guarantee these will make you think and learn. ...
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