Aug. 21 - Rice Krispies supports kids heading into uncertain school year | Tecate's virtual concerts benefit Latino groups

Tecate hosts virtual concerts, expands e-commerce selection to benefit Latino groups; Video impressions rose 40% on CTV platforms in Q2, study says View online | Signup | Forward

Daily Dive Aug.​ 21,​ 2020 | Today's news and insights for marketing leaders   TRENDLINE Inside the World of Influencer Marketing In this Trendline, explore consumer trends in influencer marketing and learn how brands like Grubhub are utilizing social media platforms to increase Gen Z engagement. Access now.   Rice Krispies' personalized packaging looks to spread love as kids face uncertain school year The Kellogg brand has expanded an old concept to recognize that most kids will experience additional anxieties related to the coronavirus pandemic. Tecate hosts virtual concerts, expands e-commerce selection to benefit Latino groups The Heineken-owned brand continues to shift its focus to music and culture and away from sports like boxing as it looks to reach a younger U.S. audience.  Sponsored Content by Marketing Dive Brand Studio Achieving quicker ROI for digital marketing programs As a digital marketer, you expect to achieve ROI on your technology quickly, seamlessly and continuously. Discover how to ensure your digital marketing programs deliver on KPIs in this webinar. Video impressions rose 40% on CTV platforms in Q2, study says The findings suggest that inventory previously available only through premium publishers showed up on exchanges as marketing budgets have been cut during the pandemic.  Read more news How AI Supports a Superior Customer Experience Find out how to reach more of your best customers by delivering experiences that automatically adapt to their wants and needs. Learn More From Our Library Webinar - on demand A 360 Look at the People, Processes, and Data of Re-Opening Retail in 2020 By Brand Studio Webinar - on demand Using Product Data and Emotional Context to Drive Hyper-Personalization By Brand Studio Playbook 3 Ways Interactive Guided Shopping Delivers E-commerce Insights By Brand Studio Whitepaper How Online Retailers Can Turn Returns Into a Competitive Advantage By Brand Studio Trendline Inside the Rapidly Changing World of Influencer Marketing Webinar - on demand How Banking Institutions Can Improve Customer Experience with Data By Brand Studio Survey Report 3 Ways E-Commerce Fraud and Disputes Chip Away at Revenue By Brand Studio View all resources What We're Reading MediaPost Communications Dentsu Launches 'Comprehensive' Business Review, Reports 17% Q2 Organic Revenue Drop The Wall Street Journal ViacomCBS Seeks About $5.5 Million for 30-Second Commercial Spots in 2021 Super Bowl Politico Zuckerberg interviewed by FTC as part of antitrust probe into Facebook CNBC Jeff Wilke, Amazon's consumer boss and a top lieutenant to Bezos, will step down in 2021 Suggest a story we should read Upcoming Events 2020 Consumer Trends and Holiday Predictions: Insights From Over a Billion Shoppers Sept. 1, 2020 - Sept. 1, 2020 | Webinar 2pm ET How Direct-To-Consumer Brands Are Growing Recurring Revenue Through Subscriptions Sept. 2, 2020 - Sept. 2, 2020 | Webinar 2pm ET Building Year-Round Customer Lifetime Value in Retail Sept. 16, 2020 - Sept. 16, 2020 | Webinar 2pm ET Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Mobile Marketer | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 10+ million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc.. 1575​ Eye St NW, 4th Floor, Washington,​ DC 20005. We value your privacy. We won't share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip