July 11 - ‘Superman’ takes over Roku | Digital marketing statistics of H1 2025

Digital marketing statistics of 2025: H1 by the numbers; The General turns to Fortnite to help anxious Gen Z drivers; How CMOs tackled challenges in H1 2025 — and what they must do next View online | Signup

Daily Dive July​ 11,​ 2025 | Today’s news and insights for marketing leaders BROUGHT TO YOU BY — Campaign Monitor AI ate your traffic AI overviews are gutting search. Learn how top brands are using email to fight back. Read the article. ‘Superman’ takes over Roku with first-to-market search integrations The integration includes key placements on the CTV platform, a voice query activation and a content hub all themed around the DC superhero blockbuster. Digital marketing statistics of 2025: H1 by the numbers As CMOs struggle to plan for the future, digital video may provide hope. The General turns to Fortnite to help anxious Gen Z drivers The General Road Test Royale makes use of The Glitch, a Fortnite space by Twitch that brands can customize. Sponsored Content by Industry Dive [Webinar ] Pull fff reactive content with real-time data Volatility is back with a vengeance. Learn how today’s content marketers can stay strategically nimble to meet their audiences with hyper-current solutions. Watch now. Deep Dive How CMOs tackled challenges in H1 2025 — and what they must do next Already beleaguered CMOs are being forced to be more agile than ever in the face of a new round of challenges like trade wars and artificial intelligence. Read more news Best Practices for Maximizing Marketing ROI Shrinking budgets, leaner teams, and tighter deadlines are the new normal. Discover how to leverage your data to keep up in this webinar. Watch Now From Our Library Infographic Maximize Engagement with Direct Mail and Digital Marketing Custom content for Valpak Trendline Key e-commerce trends impacting retail Supported by Wunderkind View all resources What We’re Reading Food Dive Nutella maker Ferrero to buy WK Kellogg for $3.1B TechCrunch As X loses its CEO, daily usage is down and competition is growing Bloomberg Influencers Urged to Steer Clear of Hot Topics During US Immigration Crackdown Suggest a story we should read Upcoming Events 16 JUL Webinar | noon ET Mapping B2B Content to Each Stage of the New Sales Funnel Presented by Industry Dive 24 JUL Webinar | 2 p.m. ET What Today’s Teens Demand From Brands—And How to Earn It Presented by studioID and TeenVoice Company Announcements Press releases from companies in your industry. Guinness is the most recommended brand among US consumers: YouGov report Press release from YouGov America Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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