jason hirschhorn's @MediaREDEF: 09/10/2018 - Serena and "The Rules," A Spy Story, WhatsApp Takes A Village, Ron Delsener, Nike Call Center, New Midlife Crisis, Greenfield on CBS...

[As a vocalist] Your instrument is you. It's not just your throat, it's you. If you're burnt out, if you're depressed, if you're feeling weary and lost and paranoid, you're a mess.
Is this interest remix not displaying correctly? | View it in your browser.
A father, a missing daughter, and a digital manhunt. John Cho stars in the unique thriller "Searching."
(Sony Pictures)
Monday - September 10, 2018 Mon - 09/10/18
rantnrave:// Wasn't going to publish today due to the Jewish holiday and a severe food coma by the amazing spread my sister JODY made last night. She deserves a standing ovation. So, please do. My favorite part of ROSH HASHANAH is going back to the table after I lay down after the first time I went to the table... My firstborn niece, LILY and I went to our Sunday brunch at SOHO HOUSE in WEST HOLLYWOOD yesterday. Sadly, I thought I was going to be the cool uncle that taught her stuff. She often laps me. She's 12. But the SERENA WILLIAMS chaos over the weekend led to a good discussion about rules and gender. "Sometimes we do get treated differently, like when the teacher calls on the boys instead of the girls." The kid gets it. As you know, a series of violations called by a male chair umpire against the tennis superstar opens up a fierce discussion about the rules of the game, gender, and power. The debates are real and the takes divided. My friend LAUREN ZALAZNICK and I take a look at "Unsports(wo)manlike Behavior? Serena Williams: "The Rules," Race, Gender and Debate"... Breaking News: ELON MUSK 's weed dealer resigns. But yes, Elon is a genius and has had a massive impact. But who among us would disagree that the person that invented the RABBIT WINE TOOLKIT is also a genius and has touched more lives?... Some media companies and the industry has had trouble, not in small part, due to the fact executives stay around in the top jobs too long and the boards are f***ing clueless about strategy. And the average CEO seems to have a term of eternity. Makes me think of something I said at an AWESOMENESSTV town hall when "interviewed" by founder and former CEO, BRIAN ROBBINS... The rules are simple really. Don't murder, steal, sexually harass, back racists, or dip your chicken fingers in soda ... This is also AMERICA... I asked PREET BHARARA about the AG investigating the anonymous Op-Ed... The centuries-old definition of male masculinity doesn't really buoy males talking about mental health. I recently discussed this with my new pal, LIZ PLANK. And she highlights a new ad campaign that may help the discussion turn a corner... MAC MILLER was a fearless explorer of rap's musical and psychological depths and a beloved champion of the hip-hop underground. He reinvented himself repeatedly on his seven-year journey from the party rap of "Blue Slide Park" to the dark introspection of "Swimming," but he couldn't outrun his demons. MUSICREDEF's MATTY KARAS takes a look in "Mac Miller Never Stopped Swimming Toward the Deep End." The REDEF SET includes a heartfelt message from Mac's friend and collaborator JOHN MAYER... Happy Birthday to MATHEW INGRAM and SORAYA DARABI. Belated to HOSAIN RAHMAN, DANA SETTLE, ABIGAIL KLEM, JEREMIAH ZINN, and TOBY GUNDERSON.
- Jason Hirschhorn, curator
briskey
The New York Times
A Spy Story: Sergei Skripal Was a Little Fish. He Had a Big Enemy.
by Michael Schwirtz and Ellen Barry
Sergei Skripal and Vladimir Putin, Soviet men of the same age, were raised to wage war against the West. After the Soviet Union collapsed, one rose. And one fell.
BuzzFeed News
How WhatsApp Destroyed A Village
by Pranav Dixit and Ryan Mac
In July, residents of a rural Indian town saw rumors of child kidnappers on WhatsApp. Then they beat five strangers to death.
WNYC
MUST LISTEN: The Money Man Behind America's Biggest Concerts
by Alec Baldwin, Ron Delsener and Here's The Thing
Ron Delsener may be the most successful concert promoter of all time. He's made millions & hangs with the greatest names in music. With Alec, the consummate wheeler-dealer dishes freely.
Harvard Business School
RETRO READ: Goals Gone Wild: The Systematic Side Effects of Over-Prescribing Goal Setting
by Lisa D. OrdΓ³Γ±ez, Maurice E. Schweitzer, Adam D. Galinsky...
 For decades, goal setting has been promoted as a halcyon pill for improving employee motivation and performance in organizations. Advocates of goal setting argue that for goals to be successful, they should be specific and challenging, and countless studies find that specific, challenging goals motivate performance far better than "do your best" exhortations.
Rolling Stone
What it Was Like Inside a Nike Call Center After the Colin Kaepernick Ad Dropped
by Matt Saincome
People got emotional over Nike's new ad featuring Colin Kaepernick — and weren't afraid to tell a young black man at the company's call center just how they felt
Medium
Extreme Athleticism Is the New Midlife Crisis
by Paul Flannery
People in middle age are flocking in record numbers to intense workouts and challenging races. What are they chasing?
recode
'The NFL is like a drug lord and football is like crack,' says 'Big Game' author Mark Leibovich
by Kara Swisher and Mark Leibovich
America's favorite sport has lots of problems, yes. But it's not going away anytime soon, Leibovich predicts.
Bloomberg
CBS Analyst Says First Order of Business Is New CEO, Strategy
by Richard Greenfield
Rich Greenfield, media and technology analyst at BTIG, examines the next step for CBS Corp. as Les Moonves leaves the company after harassment allegations. He speaks on "Bloomberg Daybreak: Americas."
Real Life
The Constant Consumer
by Drew Austin
Amazon's mission is to make customer identity more primary than citizenship.
Monday Note
Maximizing Audience Revenue while Minimizing Advertising Loss
by Matt Lindsay
Your readers most likely to subscribe also produce significant advertising revenue. Targeting digital subscription offers to the right people at the right time is important for maximizing total digital revenue.
kugle
Longreads
The Ugly History of Beautiful Things: Perfume
by Katy Kelleher
Sometimes it takes a touch of darkness to create something alluring.
TED Talks
What commercialization is doing to cannabis
by Ben Cort
In 2012, Colorado legalized cannabis and added to what has fast become a multibillion-dollar global industry for all things weed-related: from vape pens to brownies and beyond. But to say that we've legalized marijuana is subtly misleading -- what we've really done is commercialized THC, says educator Ben Cort, and that's led to products that are unnaturally potent.
The New York Times
The Netflix Executives Who Bent Comedy to Their Will
by Jason Zinoman
The streaming service neutralized Comedy Central and HBO by relying on taste clusters rather than traditional demographics. But there have been major missteps, too.
Skift
Why Do National Airlines Still Exist?
by Brian Sumers
For three consecutive winters beginning in 2010, executives at Budapest's airport watched daily to see if their largest tenant, the Hungarian national What is the value of owning an airline to a government besides national pride? And does it make sense to prop up airlines as more countries open their skies to new entrants and foreign airlines?
CBS News
The polo team that uses cloned horses
by Lesley Stahl and 60 Minutes
The horses of an Argentine polo club may look normal, but the way they came into existence is anything but conventional
The Guardian
The YouTube stars heading for burnout: 'The most fun job imaginable became deeply bleak'
by Simon Parkin
Why are so many YouTubers finding themselves stressed, lonely and exhausted?
Forbes
How Lucasfilm's Immersive Entertainment Lab Will Reimagine Retail's Horizons
by Katie Baron
Stoking the future of cinema, ILMxLAB -- Lucasfilms's immersive entertainment laboratory -- is a crucible of cutting-edge tech forging experiences as relevant to retail audiences as film fans. From LiveCGX and responsive AI to virtually archiving venues, here are the overlaps that matter most.
The Washington Post
Is my 4-year-old becoming a bully?
by Meghan Leahy
Children can be insecure, self-centered and mean with their words. This does not guarantee a life of "unkindness and selfishness."
Nature
The quest to conquer Earth's space junk problem
by Alexandra Witze
Zombie satellites, rocket shards and collision debris are creating major traffic risks in orbits around the planet. Researchers are working to reduce the threats posed by more than 20,000 objects in space.
Salon
Is 'Vertigo' just the fever dream of a dying man?
by Charles Barr
Hitchcock's eerie masterpiece beguiles and puzzles viewers -- perhaps because it all takes place in Scotty's mind.
The Atlantic
Elon Musk and the Meaning of 'Off the Record'
by Marina Koren
The entrepreneur's reaction to recent media coverage illustrates a common--and dangerous--misconception of reporting practices.
MUSIC OF THE DAY
YouTube
"Girl Can't Help It"
Journey
Steve Perry's voice is like butter...
"REDEF is dedicated to my mother, who nurtured and encouraged my interest in everything and slightly regrets the day she taught me to always ask 'why?'"
@JasonHirschhorn


REDEF, Inc.
25 Broadway, 5th Floor
New York, NY 10014

redef.com
YOU DON'T GET IT?
Subscribe
Unsubscribe/Manage My Subscription
FOLLOW REDEF ON
© Copyright 2018, The REDEF Group

No comments:

Nov. 18 - Pop-Tarts plans return of edible mascot | Knorr celebrates zillennials’ cooking fails

Knorr targets zillennials in campaign celebrating holiday cooking blunders; Kroger plans Shop the Scene experience on Hu...