Gen Alpha Webinar: Register Now

Kantar unveils new research on Gen Alpha.

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REGISTER NOW Gen Alpha is having a moment. From their questionable slang to their shocking category engagement, this generation is causing a frenzy among marketers. But what exactly can we know about a generation that’s so young... like under 12? With 50+ years as the leading generational expert, Kantar U.S. MONITOR is unveiling findings from their new custom quantitative and qualitative research on Gen Alpha. Register now for this upcoming webinar where Kantar's generational experts will dig deeper into the cultural, technological and parental dynamics shaping Gen Alpha - and equip marketers with a useful framework for how to understand this next generation of American youth.

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