[Virtual Event] The Technologies and Trends Reshaping Adtech and Martech

Prepare to succeed in a world redefined by AI, heightened privacy awareness and data gravity.

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Marketers are tooling up for a new reality shaped by three irresistible forces: generative AI, heightened privacy awareness and a unified data strategy. Snowflake's annual "Modern Marketing Data Stack" report is designed to help you navigate what's new, and it's coming soon! Join the virtual event for the first look at the key findings and which technologies are helping organizations like yours use their data to understand their customers and run campaigns that lift the bottom line.

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WHAT'S ON THE AGENDA:

The Modern Marketing Data Stack Unveiled: Leaders and Ones to Watch   See the reveal of the standout leaders and exciting up-and-comers across 10 crucial categories of the "Modern Marketing Data Stack" report.

Market Forces and Stack Updates   Discover the latest market trends and dynamics driving shifts in the modern marketing data stack, and explore how these changes are already reshaping the future of marketing.

Data Gravity, Privacy and AI   Explore how data gravity, privacy and AI will continue to redefine the marketing and advertising landscape, transforming from fleeting trends into enduring industry shifts.

Beacons of Marketing Success   See how data-empowered marketers from leading brands such as Chipotle Mexican Grill and Zillow are leveraging data, AI and the technologies in the modern marketing data stack to realize marketing value and deliver superior experiences.

New Marketing Possibilities: Cutting-Edge Innovation in the AI Data Cloud   Join Snowflake Product Leadership as they reveal how the AI Data Cloud is redefining excellence in marketing and media through advancements in data clean rooms and collaboration, AI, modern applications and beyond.

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