May 20 - Pizza Hut names new CMO, global chief brand officer | Bumble Bee remixes BBMak’s ‘Back Here’

Bumble Bee throws it back to 2000s with remix of ‘Back Here’; Danone unites yogurt brands for ‘Snack & Streamapalooza’ on TikTok; Pinterest teams with Real Simple for magazine’s first shoppable issue; TikTok users continue to grow and evolve: Here’s what the numbers say View online | Signup

Daily Dive May​ 20,​ 2024 | Today’s news and insights for marketing leaders Pizza Hut names new CMO, global chief brand officer as sales slide The new appointments come weeks after the chain named Carl Loredo, previously global chief marketing officer for Wendy's, as its new U.S. president. Bumble Bee throws it back to 2000s with remix of ‘Back Here’ “Snack Meal, Baby” taps into the popularity of retro boy bands and snacking to promote the brand's tuna products. Danone unites yogurt brands for ‘Snack & Streamapalooza’ on TikTok The event spotlighting the Remix line of products from Oikos, Too Good & Co. and Light + Fit includes four content sets featuring top TikTok personalities. TRENDLINE Inside the latest data marketing strategies For the past few years, the data landscape has faced significant upheaval. Learn how brands are experimenting with ways to address these challenges without running afoul of privacy concerns in this Trendline. Pinterest teams with Real Simple for magazine’s first shoppable issue The issue, which leverages QR codes that lead to curated Pinterest boards, highlights over 120 products and expands the platform’s bid to publishers.  TikTok users continue to grow and evolve: Here’s what the numbers say While TikTok has been a go-to for brands who want to reach younger cohorts, the average age of the platform’s users is climbing, per YouGov.  Read more news Create Personalized Connections in Health Marketing In this on-demand webinar, learn how healthcare organizations are boosting personalization efforts, increasing engagement and better connecting with customers. Watch Now From Our Library Infographic How Brands Win New Customers in a Changing Digital Ad Game Custom content for Fetch Playbook How Effective Integrations Help You Make the Most of Your Mobile Marketing Data Custom content for Vibes Webinar - on demand How to Craft Personalized Connections in Health Marketing Custom content for Quad Playbook How to Transform Foods & Beverages into Functional Powerhouses Custom content for Edlong View all resources What We’re Reading AP BetterHelp customers begin receiving refund notices from $7.8M data privacy settlement, FTC says TechCrunch OpenAI and Google lay out their competing AI visions Digiday Behind closed doors: the intrigue and reality of platform marketer councils Suggest a story we should read Upcoming Event 13 JUN Webinar | 2 p.m. ET Driving Ecommerce Growth for Home, Garden, and Furniture Brands: 4 Trends for 2024 Presented by studioID and BigCommerce Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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