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The big investments in connected TV (CTV) across the marketing ecosystem reflect how quickly viewing habits are changing. From enhancing audience targeting to managing reach, this virtual event will cover the opportunities for marketers as TV advertising evolves. | Join the Marketing Dive editorial team and industry experts as they explore where the space is headed next, and cover: | - How an advertiser is unlocking CTV's potential
- How CTV is disrupting traditional TV advertising
- Data and measurement: How marketers tackle CTV's hurdles
| | This event is independently produced by our journalists. The support of our sponsors makes this event possible. Want to learn about sponsorship opportunities? Contact us directly at advertising@industrydive.com. | | | |
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