Sept. 20 - Domino’s, Peloton land on Twitch’s The Glitch | Brisk Iced Tea, Doja Cat bring back claymation

Campaign Trail: Brisk Iced Tea brings back classic claymation with Doja Cat; Chili’s challenges Joey Chestnut to an eating contest on X; Macy’s beefs up marketing team View online | Signup

Daily Dive Sept.​ 20,​ 2024 | Today’s news and insights for marketing leaders   BROUGHT TO YOU BY — The Ibotta Performance Network Ascend Innovation Summit Join Ibotta at Ascend Innovation Summit, as we collaborate and explore the AI advancements shaping the future of retail & grocery. Submit your application today.   Domino’s, Peloton land on Twitch’s new custom-branded Fortnite worlds Game spaces that are part of The Glitch are tailored to each sponsor’s brand identity and promoted with the help of top Twitch streamers. Column Campaign Trail: Brisk Iced Tea brings back classic claymation with Doja Cat The brand rebooted its iconic ad campaign for Gen Z, utilizing a technique that puts human craft front and center, regardless of technological progress. Chili’s challenges Joey Chestnut to an eating contest on X The restaurant chain is leaning into the embattled platform to debut the 3 For Lunch Combo meal and assert its value proposition over fast-food competitors. Sponsored Content by Acquia Maximize ROI on digital marketing New blog from Acquia on how digital experience optimization (DXO) can help you improve content findability, grow market reach and prove business impact. Read the blog. Macy’s beefs up marketing team Jason Holzman leads various creative and marketing operations and reports to Chief Marketing Officer Sharon Otterman, a fellow NBCUniversal alum. Read more news How to Navigate Retail Media Networks In this upcoming virtual event, learn how retail media networks will impact strategy for retailers, brand marketers and agencies in the months ahead. Register Now From Our Library Webinar - on demand Uncovering the State of Marketing and Print Projects in 2024 Custom content for FedEx Office Playbook How CPGs Can Establish & Maintain Brand Loyalty Custom content for Amazon Ads Trendline The impact of generative AI on marketing strategies Supported by Grammarly Trendline Inside the marketing strategies of major brands Supported by Kantar Survey Report Improving Customer Engagement with a Modern Marketing Technology Stack Custom content for Mastercard View all resources What We’re Reading The Verge YouTube confirms your pause screen is now fair game for ads Ad Age Inside the WNBA’s surging ad rates—how Disney is pitching higher costs to brands Digiday DOJ vs. Google: Can the digital media industry learn from the last 15 years? Suggest a story we should read Upcoming Event 15 OCT Webinar | 2 p.m. ET The Influencer + Affiliate Formula: Grow Your Reach, Community and Revenue With a Full-Funnel Approach to Partnerships Presented by studioID and Impact Company Announcements Press releases from companies in your industry. Content Creators Can Now Level Up Their Game with this Revolutionary Platform Press release from Jackson Pierre Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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