Asking for advice isn't doing the work.
Studying how other people do the work isn't doing the work.
Preparing to do the work isn't doing the work.
Talking about the work isn't doing the work.
There are lots of valuable things you can spend time doing, but none are as valuable as actually doing the work.
Now, on to this week's ideas...
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"The time we spend learning makes us feel like we're working hard, convinces us we're progressing toward our goal, and wraps us in the comfort of not needing to risk our confidence, ego, or dreams."
I love learning, but it can also be a trap because it's a way to hide from something more valuable - doing.
In this post I explore how to balance learning and doing and suggest 80% of your time be spent doing, you're a creator no matter what your job is, and the best way to learn is to do.
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"Small choices become actions, actions become habits, and habits become our way of life."
This is a three-minute animated video from Project Better Self that I bet would change your life if you watched it every morning.
It's called The Choice and is a simple reminder of how the little choices we make every day ultimately determine the course of our life.
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"Growing accustomed to missing out takes time, but learning to say 'no' to things—even when you truly wish you could do those things—is an indispensable tool for maintaining focus and productivity with your art."
There's an assumption that having a "day job" prevents you from pursuing creative projects, but that couldn't be further from the truth.
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"Science tells us it's got to be a minimum of 20 seconds. That feels like a lifetime to everybody. But that's the way it's got to be if you want to be 100 percent correct and ensure your hands are sanitized from any potential microorganisms."
This two-minute video will change the way you wash your hands for the rest of your life.
The Kids Should See This shares a video from The Ministry of Health in the Congo about the right way to wash your hands using soap and water and breaks down a technique that's also used by emergency room physicians.
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"If you fail to distinguish yourself in any meaningful way, your customer will default to price as the final criteria."
There's a classic marketing mantra that says nobody buys on price, but that's not exactly true.
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"To know is to be in a prison. To not know is to be free."
Duke Stump has spent decades working in marketing for companies like Nike, Seventh Generation, and lululemon, but his DO Lectures talk is about much more than marketing.
In this 22-minute video he shares stories from his family and work experiences to suggest you explore the beauty of not knowing. It's as powerful and inspirational as it is entertaining.
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"People are afraid of making the wrong decision, and at the base of that is a fallacy of what a good decision even is."
In a world with ever-increasing options, our decisions can become paralyzed by our fear of making a wrong one.
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"One of the hardest parts about building a brand online is accepting the fact that what works today, won't necessarily work tomorrow."
If you want a crash course in how to build your brand using digital marketing right now, this is a good place to start.
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"We have provided a place where when no other place will welcome you, you have a seat."
It's amazing how a well-made video can make you see and understand a whole world in just a few minutes. This is one of those videos.
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"You'd create things for a few people to LOVE instead of for a lot of people to like and set out to be the perfect choice for somebody instead of the acceptable choice for everybody."
Your pursuit of a larger audience for your work may be the very thing keeping you from having one.
The tips include to pay closer attention to your audience, be more targeted in your approach, and care less about the gatekeepers.
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WANT ME TO SEND YOU DAILY SOCIAL MEDIA TIPS?
As I mentioned in last week's newsletter, I've been sending daily emails featuring social media tips. If you'd like to start receiving them, reply to this email and let me know.
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