July 31 - Gap heads back to school with ‘Recess Therapy’ | What iOS 17’s privacy shift means for marketers

What Apple’s iOS 17 privacy shift means for marketers; Volvo showcases denim car interiors with Pinterest keyword takeover; Advertisers spent more heavily for Amazon Prime Day — here’s what the numbers say View online | Signup | Forward

Daily Dive July​ 31,​ 2023 | Today’s news and insights for marketing leaders Gap hands mic to kids for back-to-school tie-up with ‘Recess Therapy’ Quick-witted students share their first-day-of-school wisdom in a video made in collaboration with the channel behind the now-iconic “corn kid.” What Apple’s iOS 17 privacy shift means for marketers The addition of Link Tracking Protection could make it more difficult for advertisers to track campaign success. Volvo showcases denim car interiors with Pinterest keyword takeover The new EX30 SUV is capitalizing on the “denim” keyword at a time when related queries are booming to showcase its recycled interiors. Advertisers spent more heavily for Amazon Prime Day — here’s what the numbers say The annual sales event for the e-commerce giant saw ad-attributed sales increase by 486%, with ad spending increasing by 409%. Read more news From Our Library Playbook 5 Ways Online Retailers Build Customer Loyalty with DXI Custom content for FullStory Playbook How Best-in-Class Businesses are Leveraging Integrated Data Custom content for Pacvue Webinar - on demand Confident Ecommerce: Replatforming to a Modern Solution Custom content for BigCommerce Infographic How to Boost Collaboration and Frontline Productivity in Retail Custom content for Slack Playbook Why HR Needs Tangible Solutions in the Hybrid Workplace Custom content for FedEx Office View all resources What We’re Reading Digiday How generative AI has shown up in earnings chatter again this quarter MediaPost X Launches ‘Ad Revenue Sharing’ Program Globally The Wall Street Journal A Clothing Brand’s Email Claimed to Be From a Neighbor Watching Recipients in Their Underwear. Some Customers Aren’t Happy. Suggest a story we should read Upcoming Event 17 AUG Webinar | 2 p.m. ET How Compelling Product Imagery Wins Customers Presented by studioID and Nfinite Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Retail Dive | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 14 million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc. 1255​ 23rd Street NW, Suite 550, Washington,​ DC 20037. We value your privacy. We won’t share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip