Oct. 7 - McDonald’s adult Happy Meals burden staff | Jersey Mike’s recruits Danny DeVito

Campaign Trail: Jersey Mike’s Subs serves up authenticity with Danny DeVito; Instagram follows TikTok with enhanced ad formats and tools; Lucky Charms joins mobile gaming craze with AR gem hunt; How marketers can connect with Gen Z in emerging virtual worlds View online | Signup | Forward

Daily Dive Oct.​ 7,​ 2022 | Today’s news and insights for marketing leaders   BROUGHT TO YOU BY — BlueConic The Third-Party Data Deprecation Playbook Cutting-edge brands are executing on a data deprecation playbook today. Learn the 4 tools you need to successfully navigate the privacy-first era. Download the eBook.   Deja vu? McDonald’s adult Happy Meals raise specter of past promos run awry Kotaku pointed to posts from overwhelmed employees on Reddit and TikTok, while a budding resale market underpins strong demand for the nostalgia-themed meals. Column Campaign Trail: Jersey Mike’s Subs serves up authenticity with Danny DeVito In its first work as creative AOR, Highdive keyed in on insights about what sets the QSR chain apart from competitors. Instagram follows TikTok with enhanced ad formats and tools New features include multi-advertisement tools, augmented reality feeds and Stories and a free music library.  Sponsored Content by Barkley Whole brands beat the S&P 500 by 2x per Whole Brand Index™ Learn how whole brands out profit, outperform and out impact the competition — and how yours can too. Download the report. Lucky Charms joins mobile gaming craze with AR gem hunt Created with “Pokemon Go” developer Niantic, the experience ties into a limited-edition cereal that quickly sold out on store shelves earlier this year. How marketers can connect with Gen Z in emerging virtual worlds Rather than pushing commerce, metaverse-minded brands can cater to Gen Z’s preference for self-expression and community to foster loyalty. Read more news Featured Resources Sponsored Content by StackAdapt Programmatic Advertising Must-Reads Free Native Channel Certification [Report] Cookieless Strategies with a Dash of AI [eBook] Developing a Business Case for Programmatic Advertising From Our Library Webinar - on demand Are You Set for Holiday Shopping? Custom content for InMobi Trendline How marketers are preparing for a cookie-less world Supported by BlueConic Trendline How retailers drive consumer loyalty in 2022 Supported by Bolt Playbook Driving Revenue During a Recession Custom content for Wunderkind Trendline Understanding the Gen Z and Millennial consumer Supported by Cortina View all resources What We’re Reading Bloomberg Adidas Falls After Review of Kanye West Yeezy Partnership Restaurant Dive Inspire moves Buffalo Wild Wings CMO to Arby’s The Wall Street Journal Twitter, Elon Musk Trial Postponed as Deal Talks Stall Suggest a story we should read Upcoming Event 03 NOV Webinar | 2 p.m. ET Sleigh the Holiday Shopping Season with These Strategies Presented by studioID and Podium Company Announcements Press releases from companies in your industry. PODS Adopts Canvs AI for Text Analytics to Power Customer Experience Press release from Canvs AI Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You’ve referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here’s your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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