Oct. 11 - Chipotle resurrects in-person ‘Boorito’ promo | Reaching Gen Z through esports

Ready advertiser one: How to spawn Gen Z awareness through esports; Nissan shifts into career advice for college athletes in new series; Group pressing for greener advertising appoints US lead amid expansion View online | Signup | Forward

Daily Dive Oct.​ 11,​ 2022 | Today’s news and insights for marketing leaders   BROUGHT TO YOU BY — Semrush Run a Full Website Scan in Minutes Check for over 130+ common website issues and get special reports about your site’s crawlability, internal linking, speed and performance and more. Try it free.   Chipotle’s ‘Boorito’ promo returns with BeReal, Cash App twist The 22-year-old Halloween promotion is back in-person following two pandemic years, with perks ranging from a $6 entree to a $10,000 Cash App prize. Ready advertiser one: How to spawn Gen Z awareness through esports Watched by millions of Gen Zers around the world, esports presents marketers with a number of limitations and benefits they need to be aware of.  Nissan shifts into career advice for college athletes in new series “New Frontiers” follows former Heisman Trophy winners as they discuss what it means to build a personal brand and stay true to one’s values.  Sponsored Content by The Ibotta Performance Network Holiday 2022 outlook: inflation & shoppers trading down CPG Brand Managers and Shopper Marketing teams are crafting new strategies for the 2022 Holiday season. Group pressing for greener advertising appoints US lead amid expansion Agency vet John Osborn is tasked with spurring adoption of Ad Net Zero’s action plan while tailoring strategies to a region that makes up 40% of global spending. Read more news From Our Library Playbook 3 Insights Retailers Can Use To Meet Shoppers Where They’re Going Custom content for Waze Playbook The Marketer’s Guide to the Third Space Custom content for Waze Trendline Retail's expansion to online marketplaces Supported by Ekata Playbook What Multichannel Marketing and Bruce Lee Have in Common: Be Like Water Custom content for Channable Playbook Sell Like a Futurist: 5 Trends That Will Define Your Brand’s Next Decade Custom content for Stylus View all resources What We’re Reading The Wall Street Journal Hollister Lets Teens Send Their Online Carts to Parents for Checkout Digiday TikTok continues to be a brand marketer darling despite its geopolitical dramas Ad Age Netflix strikes measurement deals ahead of new ad-supported tier Suggest a story we should read Upcoming Event 27 OCT Webinar | 2 p.m. ET Prevent Losses & Forecast Revenue Opportunities With a Robust Retail Analytics Stack Presented by studioID and Noogata Company Announcements Press releases from companies in your industry. 93% of US media professionals set to retain or increase investment in programmatic DOOH in the next 18 months Press release from VIOOH New Creatopy Case Study Reveals YouTube Shorts as Best Performing Vertical Advertising Platform Press release from Creatopy Canvs AI Adds Text Analytics Connector for Forsta Surveys / Decipher Press release from Canvs AI Epic Pivot to Host "Activating Purpose for Strategic Advantage" Webinar Press release from Epic Pivot Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You’ve referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here’s your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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