Oct. 17 - Ritz holiday campaign celebrates culture | Invisalign virtual dentist office draws 2M on Roblox
Invisalign’s Roblox activation sees over 2 million users; Netflix’s ad tier is barebones at launch, but cheaper than Disney’s for viewers; Gen Z in 2022: How to meet the cohort where they are; DoorDash expands self-service ad tools for CPG brands
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Now confirmed to launch in early November, the service includes partnerships with DoubleVerify, Integral Ad Science and Nielsen and is “nearly sold out” of inventory.
Getting the right data can be difficult—we get it! We asked marketing professionals to weigh in on their data and marketing challenges heading into 2023. Get the report.
Gen Z’s habits and preferences evolve quickly. Here’s how to connect with this tough-to-reach demographic across CTV, the metaverse, esports and social media.
If the ByteDance-owned app can successfully restrict the entire customer journey to its platform, it may be time for marketers to embrace social commerce.
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