July 9 - Best campaigns of 2019 so far | Nike sales unharmed by flag controversy

Nike's withdrawal of Betsy Ross flag shoe had no effect on sales, analysis finds; Zenith: Internet ad spend growth set to drop to 12% this year; Microsoft's expansive 'Stranger Things' tie-in features retro Windows app; Facebook emulates rivals' monetization playbooks to draw more creators View online | Sign up | Forward

Marketing Dive's Top News Daily edition | July​ 9,​ 2019 MARKETING DIVE TRENDLINE Mobile Messaging Trends to Watch How are marketers leveraging SMS and messenger apps? Our sister publication, Mobile Marketer, takes an in-depth look at the latest trends. Access the Trendline. Deep Dive 9 buzzworthy campaigns that set brands apart in 2019's first half From a shirtless Colonel Sanders to Ikea's take on the Kama Sutra, the most creative efforts blended standout messaging, digital savvy or a combination of the two to break through the noise. Nike's withdrawal of Betsy Ross flag shoe had no effect on sales, analysis finds Despite controversy over a decision to recall the Air Max 1 USA sneaker, the company's online sales did not suffer over the following 10 days. Zenith: Internet ad spend growth set to drop to 12% this year As the market matures, however, online will account for more than half of global ad spend for the first time in 2021. Microsoft's expansive 'Stranger Things' tie-in features retro Windows app The software giant also plans to host Camp Know Where events that give teens a chance to participate in coding and video editing workshops. Facebook emulates rivals' monetization playbooks to draw more creators Announcements arriving ahead of VidCon include a new feature called Stars, which closely resembles Twitch's Bit Emotes. Nike scores with Women's World Cup ad, sales The U.S. Women's National Team home jersey is now the highest selling soccer jersey, men's or women's, the retailer has ever sold online. Read more news What We're Reading CIO Dive British Airways slammed with record, 'unexpectedly stiff' GDPR fine The Wall Street Journal Regulators Eye the Auctions That Decide Which Web Ads You See CNBC YouTube launches on Fire TV, ending dispute between Amazon and Google Adweek Burger King’s Student Loan Initiative Came Across as Inconsiderate Toward a Growing National Crisis Digiday ‘No tangible outcome’: Marketers are ghosting agencies Suggest a story we should read Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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