July 30 - JPMorgan Chase hands ad copy duties to AI | Uber slashes marketing jobs

Uber cuts 400 jobs from marketing team; Starbucks taps Bill Nye the Science Guy to explain nitro cold brew; Pinterest rolls out browseable catalogs alongside Pins View online | Sign up | Forward

Marketing Dive's Top News Daily edition | July​ 30,​ 2019 JPMorgan Chase inks 5-year deal to generate marketing copy via AI During a pilot program, ads rendered by Persado's software received far higher click-through rates than those that were not. Uber cuts 400 jobs from marketing team The ride-hailing giant aims to reduce costs and simplify operations after its IPO. Starbucks taps Bill Nye the Science Guy to explain nitro cold brew Marketing firm Big Spaceship and Starbucks' in-house agency leverage '90s nostalgia to reach millennials through podcasts, TV ads and online videos. Pinterest rolls out browseable catalogs alongside Pins Fresh efforts to streamline shopping on the platform come as a new report finds it's the most efficient digital channel for retail brands. Read more news What We're Reading The Wall Street Journal P&G Posts Strong Sales Even as It Raises Prices Morningstar Future Acquires SmartBrief To Expand In Business-To-Business Sector Mobile Marketer Infiniti spins Instagram quiz into immersive driving experience The Drum Puma brand boss on harnessing Havas' music and culture relationships in its marketing Suggest a story we should read Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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