March 16 - Twisted Tea drops ‘VasectomUndies’ for March Madness | Internet advertising terms under revision

Top trade bodies to revise terms and conditions of internet advertising; Heinz highlights soil degradation with Fortnite island; Denny’s serves up AR experience with new menu overhaul View online | Signup | Forward

Daily Dive March​ 16,​ 2023 | Today’s news and insights for marketing leaders   TRENDLINE What’s Next for Marketing Agencies? Agencies have had a strong run of growth, defying expectations around how they should perform in light of a pandemic, inflation & an overall volatile period for marketing. Learn more in this Trendline.   Twisted Tea drops vasectomy underwear for March Madness The hard iced tea brand's novelty merch is timed to an increase in vasectomies that occur during the NCAA basketball tournament. Top trade bodies to revise terms and conditions of internet advertising Last updated in 2018, the shared framework will be “significantly overhauled” following transformation driven by the pandemic and privacy mandates. Heinz highlights soil degradation with Fortnite island The ketchup maker is looking to raise awareness about sustainable farming, tasking Fortnite players with keeping a shrinking farm up and running. Sponsored Content by Bounteous Co-Innovation Partnerships Drive Digital Success Leading companies are fueling growth with next-gen digital solutions, the right partners and continuous innovation. Others will be left behind. Download report. Denny’s serves up AR experience with new menu overhaul Guests can take a virtual tour of Denny’s new menu and get exclusive deals, as part of a brand update that includes new kitchen equipment and food offerings.  Read more news Where Marketers Are Looking for Cookie Alternatives As we approach a cookie-less future, agencies and ad-tech providers grapple with how ads will be targeted and measured. Understand CMOs’ changing priorities in this Trendline. Access Now From Our Library Trendline How retailers drive consumer loyalty in 2023 Supported by No Kid Hungry Webinar - on demand M&A, ESG, and Cybersecurity: Tackle Risk and Seize Opportunity in 2023 Custom content for Plante Moran Webinar - on demand How the Evolution of Commerce is Shaping Retailers' Digital Advertising Strategies Custom content for Criteo Trendline Inside the growing world of marketing agencies Supported by Forecast View all resources What We’re Reading Adweek Roblox Will Ban All Advertising Aimed at Children Under 13 With New Standards CNBC TikTok confirms the U.S. has threatened ban if Chinese parent ByteDance doesn’t sell stake Retail Dive Glossier revamps executive team with new chief commercial officer Suggest a story we should read Upcoming Events 30 MAR Webinar | 2 p.m. ET How to Use Data to Strike the Right Promotional Tone With Your Customers Presented by studioID and Cordial 06 APR Webinar | 2 p.m. ET Understanding Customers Through Zero-Party Data Presented by studioID and Wyng Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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