April 29 - General Mills auctions Dunkaroos NFTs | Facebook ad revenue surges 46% on price hike

Facebook ad revenue surges 46% as marketer demand lifts prices; Apple revenue up 54% as services hit all-time high; Livestreaming popularity set to grow in 2021, Coresight Research forecasts; 7-Eleven's CMO plans to meet evolving consumers by doubling marketing spend View online | Signup | Forward

Daily Dive April​ 29,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Salesforce Datorama See today's biggest marketing data trends. Download the Marketing Intelligence Report to learn how 1,050+ global marketers are leading with their data, from analytics, to integration, and more.   General Mills auctions NFTs to promote return of chocolate Dunkaroos Buzz around one-of-a-kind digital images sold as nonfungible tokens is drawing interest from brands looking to drive publicity for their campaigns. Facebook ad revenue surges 46% as marketer demand lifts prices The social network predicts revenue growth may slow by the second half of this year as Apple limits ad tracking. Apple revenue up 54% as services hit all-time high The tech giant's increasingly essential Services business saw 27% revenue growth to $16.9 billion on the quarter as subscriptions hit 660 million. Sponsored Content by OneTrust Your guide to implementing an ROI-driven, first-party data strategy Enhance marketing campaigns, personalize content and build authentic relationships with customers—no need for third-party data. Download the free guide. Livestreaming popularity set to grow in 2021, Coresight Research forecasts Already a billion-dollar industry in China, live e-commerce is a trend to watch in the U.S. this year as it offers a more immersive shopping experience. Q&A 7-Eleven's CMO plans to meet evolving consumers by doubling marketing spend Marissa Jarratt details a new campaign positioning the brand as an "ingenious accomplice" and how she's approaching digital and experiential channels. Read more news Featured Resources FROM: Ziflow Raise Your Review Efficiency with Online Proofing [Guide] The Definitive Guide to Online Proofing [eBook] 10 Things Marketers Should Automate Today [Checklist] Key Compliance Responsibilities for Every Marketing Role From Our Library Trendline The rise in consumption of connected TV Trendline Latest marketing trends in consumer packaged goods Conde Nast Webinar - on demand The Gen Z Shopper: What Brands Need to Know to Be at the Top of Their 2021 List Student Beans Webinar - on demand 5 Tactics to Drive Subscriber Growth Recurly View all resources What We're Reading The Wall Street Journal Verizon Explores Sale of Media Assets, Including Parts of Yahoo and AOL Variety DraftKings Acquires Rights to Dan Le Batard's Podcasts in Reported $50M Deal CNBC WarnerMedia plans to charge $9.99 per month for ad-supported HBO Max Suggest a story we should read Dive Into a Topic Mobile Creative Social Media Video Analytics Apps Influencer Marketing Marketing Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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