I'm a bit obsessed about how audiences grow.
One of my beliefs is that meaningful audience growth comes as a result of one-to-one interactions as opposed to the one-to-many tactics most people focus on.
So, I was wondering if you'd help me with an experiment?
If you enjoy For The Interested, will you please tell ONE person you think will enjoy it about it and suggest they subscribe to it this week?
I appreciate it and will let you know the results of this little experiment next week.
Thanks!
Now, on to this week's ideas...
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"The key to hiring talent is to ask questions that reveal a candidate's true intent, approach, and skill set."
Hiring good people is hard, but it's practically impossible if you don't ask good questions when you interview candidates.
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"The basic idea is simple: put the most important details first. Don't tease or delay your main point because people are busy and their time is valuable."
If anyone knows the importance of clear communication it's the military.
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"One of the biggest sources of discontent is that we care too much what other people think."
This 11-minute video might help you worry a little less about what other people think, but even if it doesn't you'll at least get a laugh or two out of it.
Matt D'Avella spends a day with Jason Zook learning how to stop giving a f*ck and explores the reasons why we obsess over what others - including people we don't even know - think about everything we do.
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"Early interactions with parents do not critically determine how people relate to others when grown."
It turns out a lot of the conventional wisdom about how our brains and psychology work may not be accurate.
Matt Huston debunks 10 myths about the mind including that personality is shaped by birth order, people have different learning styles, and everybody goes through the same stages of grief.
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"On menus, perspective is everything. One trick is to include an incredibly expensive item near the top of the menu, which makes everything else seem reasonably priced."
You'll never look at another restaurant menu the same way after you read this one.
Jessica Hullinger breaks down eight restaurant menu tricks including how they manipulate prices, use colors to motivate behavior, and make you feel nostalgic.
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COMING NEXT WEEK TO ALL ACCESS MEMBERS...
Here's a sneak peek at some ideas All Access members will get in next week's newsletter:
• How to introduce yourself on email
• How to optimize your monthly finances
• How to become insanely productive
• How to assess the quality of your own writing
• What it takes to build a career in content
This newsletter is 100% reader supporter (no ads!), so it's your support that keeps the ideas coming.
Thanks!
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NEW MUSIC FOR THE INTERESTED
I added six songs to the For The Interested playlist this week including a new track from The Lumineers and a trio of tunes from genre-blending women.
Got a song to recommend for the playlist? Send it to me.
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WHERE I FOUND THIS STUFF
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If you're seeing this newsletter for the first time and would like to get future editions, you can subscribe here.
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