Sept. 12 - Popeyes asks sandwich fans to BYO bun | Coke site sells Overwatch bottles

Coke's e-commerce site offers Overwatch League team bottles; NFL kicks off weekly show exclusively on YouTube; Kylie Cosmetics shows highest social media engagement and no ad spending, study says; Finding the next unicorn: An investor's look at the DTC landscape View online | Sign up | Forward

Marketing Dive's Top News Daily edition | Sept.​ 12,​ 2019 BROUGHT TO YOU BY — Marketing Dive Brand Studio A Better Way Than Ads to Get Your Customers’ Attention Trust is everything in online retail. Explore how headless commerce can turn visitors into devoted customers by offering easy, seamless, and personalized user experiences. Learn more. Popeyes asks customers to BYO bun after chicken sandwich sellout The humorous campaign follows a shortage of the chain's new chicken sandwich after just two weeks. Coke's e-commerce site offers Overwatch League team bottles The Overwatch League in February named Coca-Cola as its official beverage sponsor going into its 2019 season. NFL kicks off weekly show exclusively on YouTube Following partnerships with TikTok and Reddit, the league continues its efforts to appeal to younger, digitally native sports fans. Sponsored Content by Marketing Dive Brand Studio Connect your online efforts with real-world results In our playbook, take a closer look at how the next evolution of location-based marketing is enabling retailers to build digital marketing campaigns that get real customers to walk through the door. Download. Kylie Cosmetics shows highest social media engagement and no ad spending, study says A new report underscores the power of Kylie Jenner as an influencer but calls into question her brand's failure to use paid ads amid reports of declining sales. Finding the next unicorn: An investor's look at the DTC landscape There's no formula for making the right investment, but a large market size and a brand with competitive advantages help. Read more news BROUGHT TO YOU BY — NY KnowGO NY KnowGO: One-Day Event Dedicated to Retail Media Elevate your retail media knowledge. Learn strategic know-how, fresh tactics and networking. Meet contemporaries in an open forum. Chat with 250+ handpicked experts, enjoy breakout sessions and unmissable keynote speakers. Register now. What We're Reading AdExchanger Sir Martin Goes Rogue, Bashes Competitors On S4 Earnings Call TechCrunch WeWork loses its chief communications officer ahead of planned IPO Broadcasting & Cable Comcast Spotlight Launches Self-Service Buying Option Suggest a story we should read From Our Library Playbook Walk-Through Marketing Measures the Real Outcome of Digital Marketing By Brand Studio View all resources Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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