Sept. 11 - KFC cooks up Col. Sanders dating game | Hasbro tackles gender pay with Ms. Monopoly

Hasbro wades into gender pay discussion with female-focused Ms. Monopoly; Mtn Dew, Doritos to host esports tournament for 'Call of Duty'; Female CMOs are being hired in record numbers, report says; Finding the next unicorn: An investor's look at the DTC landscape View online | Sign up | Forward

Marketing Dive's Top News Daily edition | Sept.​ 11,​ 2019 BROUGHT TO YOU BY — Marketing Dive Brand Studio A Better Way Than Ads to Get Your Customers’ Attention Trust is everything in online retail. Explore how headless commerce can turn visitors into devoted customers by offering easy, seamless, and personalized user experiences. Learn more. KFC cooks up dating simulator game for Colonel Sanders The anime-style "I Love You, Colonel Sanders! A Finger Lickin' Good Dating Simulator" was revealed on Steam and will feature "cute miniature food." Hasbro wades into gender pay discussion with female-focused Ms. Monopoly The toymaker has reworked its classic board game to pay women more, but the rollout has drawn criticism.  Mtn Dew, Doritos to host esports tournament for 'Call of Duty' The competition will team gamers with two NBA stars and an actress. Fans who can't attend in person can view a livestream on Twitch, Facebook and Twitter. Sponsored Content by Marketing Dive Brand Studio Elevating campaigns through new offline data streams Digital data alone isn't enough to execute optimal campaigns. Sophisticated marketers are integrating digital data with offline intelligence for even more powerful campaigns. Learn more in our playbook. Female CMOs are being hired in record numbers, report says These developments come as the turnover rate in marketing leadership hit a record level during the first half of 2019. Finding the next unicorn: An investor's look at the DTC landscape There's no formula for making the right investment, but a large market size and a brand with competitive advantages help. Read more news BROUGHT TO YOU BY — NY KnowGO NY KnowGO: One-Day Event Dedicated to Retail Media Elevate your retail media knowledge. Learn strategic know-how, fresh tactics and networking. Meet contemporaries in an open forum. Chat with 250+ handpicked experts, enjoy breakout sessions and unmissable keynote speakers. Register now. What We're Reading Variety TV Networks Plan to Include Out-of-Home Audiences in National Ratings in 2020 Bloomberg Amazon Probed by U.S. Antitrust Officials Over Marketplace TechCrunch AdRoll Group becomes NextRoll and launches new platform services business The Wall Street Journal Why WeWork Is Struggling to Sell Its Story to Investors Suggest a story we should read From Our Library Playbook Walk-Through Marketing Measures the Real Outcome of Digital Marketing By Brand Studio View all resources Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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