Oct. 4 - Netflix global ad president departs after 13 months | Hard Mtn Dew hosts wedding crashers

Hard Mtn Dew will pay for your wedding — but only invite crashers; Kimberly-Clark hands US media duties to Publicis amid digital transformation; Sociable: TikTok experiments with ad-free subscriptions View online | Signup | Forward

Daily Dive Oct.​ 4,​ 2023 | Today’s news and insights for marketing leaders   TRENDLINE How Marketers Can Leverage Connected TV CTV is a key channel for marketers, especially for engaging consumers who are moving away from linear TV. Explore how the Hollywood shutdown could disrupt the ad market in this Trendline.   Netflix global ad president departs after 13 months The streaming giant has appointed Amy Reinhard, previously VP of studio operations, to the role as it ramps up its monetization bets. Hard Mtn Dew will pay for your wedding — but only invite crashers The hard soda brand will throw one couple an all-expenses-paid celebration in Knoxville, Tennessee, where the only people who can attend are strangers. Kimberly-Clark hands US media duties to Publicis amid digital transformation The ad-holding group will set up a new bespoke unit that draws on Publicis offerings including Epsilon, Spark Foundry and Profitero. Sponsored Content by Cvent Level Up Your Event Platform Capabilities See how 509 marketing and event decision-makers are thinking about their events. Get the study. Sociable: TikTok experiments with ad-free subscriptions The experiment could be related to evolving EU regulations and follows reports that Meta is also considering ad-free subscriptions.  Read more news How Touch Encourages Consumers to Buy In an online world, digital overload makes it hard for brands to attract consumer attention. Learn how brands can drive desire, recall and spend with tactile experiences in this webinar. Learn More From Our Library Playbook Tackling Harmful Content on Social Media: A Step by Step Guide To Mitigating Online Risk Custom content for Crisp, a Kroll business Survey Report Discover What Motivates Your Customers When They Make Purchases Online Custom content for BigCommerce Webinar - on demand The Gift of Intelligent Mobile Marketing for Holiday 2023 Custom content for Vibes View all resources What We’re Reading Retail Dive From Warby Parker to On, here’s how disruptors are doing post-IPO The Wall Street Journal Zoom’s Ex-CMO Will Now Pitch Hybrid Work as CEO of Video-Tech Firm Neat Digiday Publishers reckon with declining Facebook referral traffic as the platform pulls away from news Suggest a story we should read Upcoming Events 10 OCT Webinar | 2 p.m. ET How Fulfillment Services Can Boost Both Profits and Loyalty Presented by studioID and Radial 26 OCT Webinar | 11 a.m. ET The CMO State of the Union: Brands Turn to "Brandformance" for Results in 2024 Presented by studioID and Wunderkind Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Retail Dive | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 14 million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc. 1255​ 23rd Street NW, Suite 550, Washington,​ DC 20037. We value your privacy. We won’t share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip