Weekender: Campaign Trail: Squarespace turns ideas into rockets to inspire entrepreneurs

Signup | Forward Weekender Nov.​ 7,​ 2020 | A roundup of this week's most read stories

BROUGHT TO YOU BY — Whatagraph Captivate them with your digital marketing reports Marketers use this guide to creating social media, PPC, and email reports to show clients and managers the great work they've done. Download your copy.   Column Campaign Trail: Squarespace turns ideas into rockets to inspire entrepreneurs The space travel metaphor tries to parallel the feelings of anticipation a small business owner might experience when launching a passion project into orbit. Hershey bets on product mashups by weaving licensing into marketing As it expands into categories in which it doesn't have experience or distribution, the confections juggernaut sees unexpected partnerships as key to its success. Domino's drops longtime agency, citing need for 'flexibility and nimbleness' Over 13 years, CPB proved instrumental to the pizza chain's turnaround — but times are changing quickly for agency holding groups. Sponsored Content by Exclusive Concepts Google just redacted 51% of your search term data — in Q4?! Learn why Google's removed this data and how our innovative strategies can protect and grow your ads. Don't miss this important webinar. Register now. Athleta urges women to 'keep running' in ad that debuted on Election Day The new campaign arrives as parent company Gap Inc. bets on the activewear brand being a bright spot in its portfolio. Hudson's Bay shops with 'Schitt's Creek' stars in holiday campaign Along with lighthearted ads starring Catherine O'Hara and Annie Murphy, the company created its first seasonal hub to help consumers shop from home. Jägermeister helps uplift 15 remaining lesbian bars in US The latest effort from an alcohol brand that seeks to aid bars affected by the pandemic is the first to focus on the previously endangered institutions. The Key to Winning Gen Z Business When it comes to the younger generation, it's not just about creating a discount – it's about creating the right, personalized offer. Learn More From Our Library Whitepaper The Two Must-Have Pillars of Email Marketing for Retail Brands By studioID Industry Report 2020 Audience Insights for B2B Marketing in the Year of Disruption By studioID View all resources Best of What We're Reading Ad Age Hershey places its main U.S. media account into review The Wall Street Journal Streaming TV Advertisers Want Better Targeting—Minus the Privacy Backlash Adweek What the Media Industry Needs to Know About California’s Impending New Privacy Law Restaurant Dive Wendy's taps operations chief as chain shifts its focus to digital channels MediaPost Nielsen Sells Global Connect To Advent International For $2.7B The Wall Street Journal Marriott Returns to Profitability as Travel Demand Improved in Summer Suggest a story we should read Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Mobile CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Mobile Marketer | Social Media Today Connect With Us Twitter | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 10+ million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc.. 1575​ Eye St NW, 4th Floor, Washington,​ DC 20005. We value your privacy. We won't share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip