I've shared more than 1,500 ideas in this newsletter since launching it three years ago.
And you've probably missed a lot of them.
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Now, on to this week's ideas...
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"While snarky, controversial, revealing, or entertaining writing may get you attention, the only way to create true value is to write something that provides it to others."
There's not a lot of sure things in this world, but here's one of them: Useful things create value.
In this post I explain how to write something useful for others including to write things that are more actionable than theoretical, share what others won't, and write about what you've learned from your experiences instead of simply about the experiences themselves.
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"The test of whether people love what they do is whether they'd do it even if they weren't paid for it—even if they had to work at another job to make a living."
Not only does he deconstruct common assumptions about the concept of loving what you do, but he also shares insights about how jobs, discipline, and money play into the equation.
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"I've come to regard youth as more than an age range; it's any time in your life when you still have all the options available to you. You might swerve in and out of youth depending on your life circumstances."
Age can be a tricky thing, but especially so if you buy into whatever preconceived notions you (or others) have about it.
June Beaux explains how she's come to realize you will be young for a very long time and suggests because we live multiple lives and morph into different versions of ourselves over time we don't only get one shot at being "young."
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"Time pressure is the uncomfortable gap between how we wish we spent our time—and how we think that would make us feel—and how we're spending it and feeling now."
What if the real reason you feel stretched too thin has nothing to do with your workload or time management?
She breaks down research that reveals spending time on things you don't enjoy, feeling a lack of control over your time, and undervaluing your time can all skew your perception of time.
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"I think it's terribly dangerous for an artist to fulfill other people's expectations."
I could summarize David Bowie's advice to artists from this one-minute video, but why bother to read my translation of it when you can just watch him say it himself?
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"Too often in presentations, people are more focused on detailing every single detail of research they uncovered rather than thinking about what they want the audience to remember."
There's no chance reading this won't improve your next presentation.
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"When nobody does what you do in the way that you do it, your competition becomes irrelevant. You're not the best, you're the only. That's how you become Unmistakable."
Srinivas Rao wrote this post as a way to define himself, his audience and his Unmistakable Creative brand.
The commandments include that temporary circumstances don't have to become permanent reality, status quo is meant to be challenged, and only is better than best.
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"Great interview questions aren't clever. They're simple."
Whether you're interviewing somebody for a podcast, blog post, or just because you want to learn from them, this will help you get more interesting information out of them.
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"Brand building is about building collective understanding."
If you like to nerd out about marketing and what it actually takes to build a brand, you're going to love this.
Callum McCahon shares how to build a brand on social media including the five rules of brand building, how to drive audience growth and engagement, and how to use micro targeting to build a brand.
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"When I watch TV now, I keep my phone on a table across the room so I'm never tempted to pick it up. Turns out the only thing stronger than the allure of social networks is the allure of not getting up off the couch."
Our phones can be helpful tools...or a total disaster if we let them be.
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WHERE I FOUND THIS STUFF
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