Sept. 6 - Wendy’s latest ‘Rick and Morty’ crossover | Starburst beams TikToks into space

Starburst beams TikToks into space to engage Gen Z; Mediahub partners with LandVault to showcase value in Web3 strategies; What Starbucks’ bet on NFTs says about the future of loyalty View online | Signup | Forward

Daily Dive Sept.​ 6,​ 2022 | Today’s news and insights for marketing leaders   BROUGHT TO YOU BY — Attest The Impact of Inflation on Food Brands Of all the categories affected by inflation, food has been the hardest hit. In the US, prices are rising at a rate of over 1% each month. How will this affect your brand? Attest’s US F&B Report has the answers.   Wendy’s latest ‘Rick and Morty’ crossover opens portal to Uber Eats Delivery continues to be a focus of the partnership as the reference-heavy Adult Swim series enshrines its place in the pop culture conversation. Starburst beams TikToks into space to engage Gen Z A hashtag challenge around the question “How do they make Starburst taste so juicy?” follows the brand's first TV spot for its core product since 2015. Mediahub partners with LandVault to showcase value in Web3 strategies The media agency is boosting its metaverse know-how by co-developing an RFP and launching a new practice. Sponsored Content by Partnerize It’s time for the next “real talk” within affiliate marketing Taking the next step in changing the narrative around affiliate and partner marketing. What Starbucks’ bet on NFTs says about the future of loyalty The chain's renowned rewards program adds a buzzy new value-grab, potentially laying a course for other marketers to follow. Read more news From Our Library Webinar - on demand Are You Set for Holiday Shopping? Custom content for InMobi Playbook Why Brands Need to Consider The Ad Claims Universe Custom content for ChefsBest Playbook Collaborate More Effectively with Sales & Agency Teams Custom content for Brandfolder Playbook Data Strategy for DTC Marketers: Sustainable Growth Leveraging Customer Data Custom content for TransUnion Trendline How retailers drive consumer loyalty in 2022 View all resources What We’re Reading Bloomberg Google’s Plan to Stare Down Fake News on Ukrainian Refugees MediaPost Dentsu Folds Dentsu International As Part Of ‘One Management’ Approach, Details To Come Adweek Barkley’s Hot Streak Continues After Red Lobster Makes the Indie Shop Creative AOR Suggest a story we should read Upcoming Event 08 SEP Webinar | 3 p.m. ET How to Leverage Predictive Analytics to Survive a Recession Presented by studioID and Pecan Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You’ve referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here’s your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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