Aug. 23 - Taco Bell names Lil Nas X 'chief impact officer' | LG finds new recipe for kitchen experiences

LG finds new recipe for kitchen experiences with media channels like Twitch; How Discord aids brands' quest to engage fans around 'emergent culture'; Nordstrom debuts young adult ambassador program View online | Signup | Forward

Daily Dive Aug.​ 23,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Adobe Don't miss out: Experience Makers Live. Get ready for growth at this free virtual event. It's an experience you can't afford to miss.   Taco Bell names Lil Nas X 'chief impact officer' in latest pop culture activation The partnership, which begins with a new breakfast campaign, comes weeks after the QSR announced Cashmere as its culture agency of record. Q&A LG finds new recipe for kitchen experiences with media channels like Twitch Head of Marketing Peggy Ang explains how the brand is trying to "rewrite the playbook" on marketing home appliances and electronics. How Discord aids brands' quest to engage fans around 'emergent culture' Chipotle, Hot Topic and Jack in the Box are among the marketers that have established a foothold on the group chat platform. Sponsored Content by Valassis, a Vericast business. Will cautious optimism generate engagement with brands? How people think about shopping, work and socializing is influencing their return to a new world and your brand. Learn more in the 2021 Consumer Intel Report. Download now. Nordstrom debuts young adult ambassador program The retailer is integrating emerging content creators into its brand strategy by letting participants produce social media posts across its channels. Read more news Featured Resources FROM: #paid Turn influencer marketing to a scalable channel Download the 2021 influencer marketing performance report Curious what influencers charged brands last year!? Here are the real numbers Find influencers for your brand in minutes + $550 credit From Our Library Playbook Why C-Level Marketers Are Turning to Creative Automation Celtra Webinar - on demand Lifecycle Marketing and the 3 Biggest Points of Leverage for Consumer Brands Today Simon Data Playbook The death of the cookie: Where do online marketers go from here? Habu Playbook Why You Need to Throw Your Ideal Customer Profile Out the Window QuickPivot Playbook Measuring the Metrics That Matter: 3 Steps for Digital Marketers NinjaCat View all resources What We're Reading The New York Times The Hill Is Sold to a TV Giant Variety VidCon 2021 Canceled After Rise in COVID Cases The Drum Amazon plans network of boutique department stores selling own-brand products Suggest a story we should read Upcoming Events The Future of Retail: Boost Customer Loyalty in the Digital World Aug. 26, 2021 - Aug. 26, 2021 | Webinar 11am ET The Role of Direct Mail in Your Digital Marketing Strategy Aug. 26, 2021 - Aug. 26, 2021 | Webinar 2 pm ET Top Growth Strategies to Gain Traction and Win Customers Now Aug. 31, 2021 - Aug. 31, 2021 | Webinar 2pm ET Dive Into a Topic Mobile Creative Social Media Video Agencies Analytics Apps Influencer Marketing Marketing Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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