Looking for stats on the value of CTV? StackAdapt has a report for you!

It's time to seize the connected TV opportunity and help you win new business.

Did you know that over 70% of agencies believe that CTV is a way to market themselves as innovative? In our latest research report in collaboration with Advertiser Perceptions, the data collected solidifies the importance of adding CTV as a staple advertising channel. We surveyed 200 digital media professionals from different industries about their experience with CTV to identify how you can capitalize on the advantages of connected TV. Here’s a quick preview of what we found: Advertisers are increasing their overall CTV ad dollars by 56% YOY, and are willing to move budgets away from other channels in favour of CTV CTV is still a relatively new opportunity, and the majority of marketers have only been advertising on CTV for under 3 years 93% of CTV advertisers have met or exceeded their KPIs across their purchase funnels Brands are willing to embrace CTV, but they need education and support–there is a huge opportunity for agencies to provide expertise and guidance And much, much more… To learn about CTV and the benefits it can bring to your agency in becoming a future-forward advertising leader, grab a copy of our eBook, Connected TV: The Independent Agency Opportunity. Download Now The StackAdapt Team Learn more at www.stackadapt.com. Not rendering correctly? View this email as a web page here.

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