Feb. 3 - Robinhood's big game debut sidesteps uproar | The new Amazon: Ad sales grow fastest, Bezos moves on

Google's revenue rises to record on recovery in ad spending; Amazon ad revenue growth surges past other segments as Bezos exits CEO role; Uber Eats delivers support to restaurants, comedy to Super Bowl in 'Wayne's World' tie-up; How Google's third-party cookie alternative will affect marketers View online | Signup | Forward

Daily Dive Feb.​ 3,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Marketing Dive's studioID Generate More Content with Creative Automation As online sales continue to skyrocket, does your marketing team have the tools it needs to keep up with the demand for content? Find out in this playbook.   Robinhood forges ahead with Super Bowl debut despite GameStop uproar While restrictions on trading volatile stocks infuriated users, the app has seen a surge in downloads and an infusion of cash since the controversy began. Google's revenue rises to record on recovery in ad spending YouTube now reaches more 18- to 49-year-olds than all linear TV networks combined, while 70% of viewers bought a brand after seeing it on the platform, the company asserts. Amazon ad revenue growth surges past other segments as Bezos exits CEO role Advertising revenue surpassed subscription services for the first time and grew at a higher rate than any other segment amid a record quarter for the company. Sponsored Content by Streetbees The 2021 consumer trends brands need to prepare for Find out what the consumer world can expect in 2021 and what that means for brands. Read the whitepaper. Uber Eats delivers support to restaurants, comedy to Super Bowl in 'Wayne's World' tie-up As competition heats up with DoorDash, Uber Eats readies its Super Bowl ad debut and urges people to support local restaurants by waiving fees Feb. 3-7. How Google's third-party cookie alternative will affect marketers The tech giant says its FLoC technology is at least 95% as effective as cookie-based advertising — but ad-tech players still have concerns. Opinion A future for virtual? Adapting to a fatigued event audience in 2021 In a remote world, brands must find unique ways to break barriers and maximize audience engagement and participation to stay ahead this year, Accenture Interactive's Mark Curtis writes. UPDATED Tracking every ad buy for Super Bowl LV Major brands Uber Eats and Jimmy John's and upstarts including Robinhood and DTC company Dr. Squatch join the growing list of big game debuts. Read more news From Our Library Trendline The state of small business in retail Webinar - on demand 3 Vulnerabilities of Location-Based Marketing Data Zenreach Case Study Raising the B2B Bar: Bringing B2C Growth and Opportunity to B2B Ecommerce Big Commerce View all resources What We're Reading The Wall Street Journal Kraft Heinz Nears Deal to Sell Planters Brand to Hormel Ad Age Publicis results boosted by 'resilient' U.S., despite overall decline in 2020 Bloomberg Spotify Falls Most Since November on Guidance Below Views AdExchanger In-Game Programmatic Ad Platform Anzu Raises $9 Million With Support From WPP And Sony Suggest a story we should read Upcoming Event How Nestle’s Garden of Life Attracted New Customers With Their DTC Approach March 2, 2021 - March 2, 2021 | Webinar 2pm ET Company Announcements Press releases from companies in your industry. Pattern89 Forecasts Social Media Ad Trends for Super Bowl, COVID-19 Visuals in New Report Press release from Pattern89 Post a press release Dive Into a Topic Mobile Creative Social Media Video Analytics Apps Influencer Marketing Marketing Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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