April 26 - Google enters its ‘Gemini era’ | Corona Premier makes fitness-focused push

Corona Premier names director of lifestyle for new fitness-focused push; Campaign Trail: Sheetz encourages fans to unleash their inner Freakz; Sociable: What comes next for TikTok following approval of US sell-off bill? View online | Signup | Forward

Daily Dive April​ 26,​ 2024 | Today’s news and insights for marketing leaders   BROUGHT TO YOU BY — Iterable Keynote Speaker: CEO of Liquid Death Discover how to connect with audiences from an actual marketing genius. Mike Cessario grew Liquid Death from a $1500 commercial to a $1.4B empire. Register now.   Earnings Google enters its ‘Gemini era’ as search, YouTube ride healthy ad demand While robust ad spending and generative AI bolstered the tech giant’s biggest moneymaker in Q1, analysts cautioned the future isn’t assured. Corona Premier names director of lifestyle for new fitness-focused push Matt James, a former NCAA football player known for appearing on “The Bachelor,” will help promote The Premier Club, a traveling activation. Column Campaign Trail: Sheetz encourages fans to unleash their inner Freakz Consumer ids come to life as red plushies in ads from Red Tettemer O’Connell + Partners that marry value propositions and human truths. Sponsored Content by Industry Dive Win social media marketing in 2024: 5 make-or-break tactics In a flooded social landscape, how in the world can your brand stand out? Mesh with modern times with this cross-platform guide. Read now. Column Sociable: What comes next for TikTok following approval of US sell-off bill? TikTok has vowed to fight the bill in the courts, but that might not be a pathway to maintaining its Chinese ownership. Read more news Win New Customers in a Changing Digital Ad Game 81% of consumers say personal recommendations play a major role in purchase decisions. Learn how retail-agnostic media platforms can reveal new consumer insights in this infographic. Download Now From Our Library Virtual Event Playback The State of Generative AI in Marketing Webinar - on demand Take Control of Returns: How to Save Costs & Boost Customer Convenience Custom content for Pitney Bowes Infographic How Brands Win New Customers in a Changing Digital Ad Game Custom content for Fetch Playbook How to Connect With Consumers Through Ratings and Reviews Custom content for Stackline Playbook How Effective Integrations Help You Make the Most of Your Mobile Marketing Data Custom content for Vibes View all resources What We’re Reading Reuters Exclusive: ByteDance prefers TikTok shutdown in US if legal options fail, sources say Ad age Snap surges after sales projection tops estimates on ad strength Digiday Speculation continues to swirl over a possible WPP breakup Suggest a story we should read Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive and get rewarded. You’ve referred 0/10 readers. Share your link: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Retail Dive | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 14 million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc. 1255​ 23rd Street NW, Suite 550, Washington,​ DC 20037. We value your privacy. We won’t share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip