May 2 - H&M taps Pete Davidson to reach more men | Sweetgreen shoots for three-pointer with Devin Booker

Sweetgreen's ambassador team adds NBA's Devin Booker with TikTok-inspired spot; Panera partners with T-Pain and Ntwrk to promote chicken sandwich; TikTok deepens AR investment with Camera IQ tools View online | Signup | Forward

Daily Dive May​ 2,​ 2022 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Campaign Monitor Connect and convert with SMS marketing Campaign Monitor just launched SMS marketing tools, making it easy to communicate with your customers in a personal, engaging way. Get a demo today!   H&M hands mic to Pete Davidson in ads courting male shoppers The comedian known for his "scumbro" style stars in an effort that isn't tied to a specific collection, but aims to grow H&M's overall market share with men. Sweetgreen's ambassador team adds NBA's Devin Booker with TikTok-inspired spot A celebrity-backed "Create Your Own" campaign looks to boost the chain's digital orders, which made up 65% of sales last quarter. Panera partners with T-Pain and Ntwrk to promote chicken sandwich The rapper will host a day of merchandise drops on the shopping app, including a line of items branded with Panera’s logo and images of its chicken sandwich. Sponsored Content by Integral Ad Science Trying to engage a massive audience? Look to live sports. IAS uncovers how to tap into live sports to maximize the consumer ad experience. Download here. TikTok deepens AR investment with Camera IQ tools Estée Lauder’s Smashbox and Cartoon Network piloted the new tech, the latter of which notched 4 million views from an AR effect without paid promotion. Read more news BROUGHT TO YOU BY — Infillion Reach today's connected consumer on CTV Transform the living room experience with CTV ads built for human attention. Learn the trends, tactics and strategies to deliver impactful brand engagements that value consumers' time, attention and privacy. Download the playbook. From Our Library Trendline How marketers are leveraging connected TV Webinar - on demand Retail in 2022: How to Integrate Retail Locations and eCommerce FedEx Playbook Discover 6 Ways to Improve Brand Consistency Today Canto Webinar - on demand Every Impression Is a Brand Impression: Delivering Brand Excellence At Every Touchpoint Celtra View all resources What We're Reading Ad Age Connected TV Ad Spend Expected to Hit $21.2 Billion IN 2022, IAB Predicts The Drum The Psychedelic Gold Rush: Marketing The Future Of Mental Healthcare To The Masses Food Business News Hostess to alter advertising strategy Digiday Stress, confusion and tears amid search for data clean room answers Suggest a story we should read Upcoming Events 05 MAY Webinar Avoid Customer Disappointment: Getting Omnichannel Retail Right Presented by inriver 05 MAY Webinar Key Reasons Your Retail Media Strategy Should Include Video Presented by InMobi Company Announcements Press releases from companies in your industry. Designit CFO, Michael Sylva, joins Manyone as the new Group CFO Press release from Manyone Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Retail Dive | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 10+ million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc. 1255​ 23rd Street NW, Suite 550, Washington,​ DC 20037. We value your privacy. We won't share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip