May 20 - Pizza Hut, Jimmy John's reward metaverse users | C4 Energy multitasks with Kevin Hart

Campaign Trail: C4 Energy taps into Kevin Hart's versatility; Keystone Light decks out fans in camo to connect with rural customers; Warner Bros. Discovery holds back on streaming tie-up details at first upfront; Chipotle bends reality in new ad during NHL game View online | Signup | Forward

Daily Dive May​ 20,​ 2022 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — StackAdapt Cross-Channel Advertising Webinar Tune into How to Harness Cross-Channel Advertising To Reach Your Audience to learn strategies and tactics for leveraging cross-channel advertising effectively and much more! Save your seat.   Pizza Hut, Jimmy John's tie first metaverse experiments to real-world rewards Visitors to the sandwich chain's virtual restaurant can build and order a "Metasandwich," while the pizza marketer is dropping into ComplexLand. Column Campaign Trail: C4 Energy taps into Kevin Hart's versatility The multihyphenate star's ability to multitask is central to a campaign that fully aligns a celebrity ambassador, brand proposition and creative approach. Keystone Light decks out fans in camo to connect with rural customers The summer campaign includes fresh creative and a line of clothing to integrate the brand in the communities that make up a majority of its buyers. Sponsored Content by Cvent Tips for ticketing and pricing your virtual, hybrid and in-person events Understand the benefits and limitations of virtual, hybrid and in-person events while learning how to structure tickets and prices to deliver the value that attendees and sponsors want. Warner Bros. Discovery holds back on streaming tie-up details at first upfront The star-studded event highlighted the newly merged company's content but didn't offer details about its proposed combined streaming platform. Chipotle bends reality in new ad during NHL game A unique video this week built on prior campaigns that integrate the QSR brand into virtual- or mixed-reality content. Read more news How Marketers Are Reaching Gen Z The last few years have solidified qualities in Gen Z that have led to some successful marketing strategies, even as the demographic remains one of the most diverse and unconventional. Learn More From Our Library Webinar - on demand Key Reasons Your Retail Media Strategy Should Include Video InMobi Webinar - on demand Every Impression Is a Brand Impression: Delivering Brand Excellence At Every Touchpoint Celtra Webinar - on demand Key Trends Defining the State and Future of Local Retail Podium Playbook Win Customers & Boost Business with Lease-to-Own Programs Katapult Infographic The Grocery World Is Changing: Here’s How to Get on Board Salesforce View all resources What We're Reading Adweek US Senate Introduces Bill to Break up Google and Bring Transparency to Digital Advertising Ad Age How new EU rules could create a safer and more trustworthy online advertising ecosystem Digiday ‘Hit a wall’: Why TV advertising’s measurement currency change won’t happen in this year’s upfront cycle Suggest a story we should read Upcoming Events 23 MAY Webinar | 2:00PM ET Using Digital Shelf KPIs to Improve Your Marketing Strategy Presented by Pacvue 25 MAY Webinar Why Clean Rooms Are a Stepping Stone to Business Transformation Presented by LiveRamp 27 MAY Webinar Four Tips for Scaling Your E-commerce Growth With a Marketplace in 2022 Presented by Marketplacer Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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