Debuting today in select markets, the ghost kitchen offering suggests which food goes best with Pepsi beverages and will be supported with ads. | The Diageo brand established the Tequila Don Julio Fund to support bar and restaurant workers as part of a far-reaching campaign that also includes an "Automated Tequila Machine." | While P&G doesn't plan to release the AI-powered tool, it's likely to resonate with consumers who have spent hours on video calls due to the pandemic. | As consumers feel comfortable shopping in-person again, printed signage and advertising can help bring them back in-store. | Ivan Pollard recently told Marketing Dive that the pandemic has put marketing "more squarely back in the middle of a company's operations." | The brand's latest messaging update was created with The Martin Agency and reflects how quickly ideas about attraction have evolved in the past five years. | Recommended For You Improve your recommendations: click here to update your profile. Deep Dive The NewFronts presentations are all-virtual for the second year, but some media buyers don't miss the often hectic in-person event and are excited about innovations in areas like e-commerce. | From Our Library Webinar - on demand Kobie | View all resources Best of What We're Reading CNBC | The Wall Street Journal | Bloomberg | Variety | CNBC | Ad Age | Dive Into a Topic |
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