| Due to COVID-19, the majority of holiday shoppers will rely on e-commerce—nearly 75% of US adults plan to complete their holiday shopping primarily online. Last holiday season, smartphones drove over $50 billion in sales, and the impact of mobile is expected to be even greater this year. Marketers need an effective strategy to reach mobile shoppers—and drive revenue. | | | Text messaging, a channel that over 50% of the top 1,000 retailers are using, is one proven strategy for directly engaging shoppers, building loyalty, and driving revenue—resulting in performance like 25x+ ROI. Explore our case study guide to see winning SMS marketing campaigns from 6 innovative brands including: Explore the interactive case study guide to see all 6 creative campaigns, and learn how you can use SMS to engage subscribers, build loyalty, and drive more sales. | | | |
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