July 20 - Ben & Jerry's, Unilever butt heads over Israel | Toyota deepens esports push with Twitch competition

Toyota deepens commitment to esports with Twitch stream doubling as virtual race; Publicis goes all in on retail media with CitrusAd buy; Triller pivots to long-form videos, shoppable livestreams with brand partners View online | Signup | Forward

Daily Dive July​ 20,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Quad How To Get Creative Content Right Channel content demands never end. We asked top creative and marketing pros for practical tips on how to produce effective content at scale. Read the insights.   Ben & Jerry's butts heads with Unilever over brand's presence in Israel The clash speaks to the potential limits of marketing consumer brands around divisive social causes, particularly at a time when such issues are in the international spotlight. Toyota deepens commitment to esports with Twitch stream doubling as virtual race A collaboration with esports organization Gen.G, the 10-day competition arrives as Toyota changes its marketing plans around the Olympics. Publicis goes all in on retail media with CitrusAd buy The SaaS platform, whose clients include Macy's and Lowe's, will integrate with Epsilon as Publicis pushes harder on services centered around first-party data. Sponsored Content by RedPepper The DTC edge: Innovate your CPG brand from within We've taken industry leaders DTC—and we're sharing our insights with you. Download our whitepaper. Triller pivots to long-form videos, shoppable livestreams with brand partners Dr. Pepper and L'Oreal's NYX are among the brands looking to drive buzz or direct sales through the app that has refocused on longer-form content. Read more news Featured Resources FROM: Partnerize Turn Your Partnerships Into Profit Centers Gain access to our regional Partnership Growth Index™ [Video] eMarketer 1:1 The Rise and Fall of Affiliate Networks From Our Library Playbook What Brands Need to Know to Capitalize on eCommerce Gains Honey Playbook Why C-Level Marketers Are Turning to Creative Automation Celtra Trendline The era of personalization in retail Playbook Using Digital Dynamism to Deliver the Total Retail Customer-Engagement Experience Twilio Playbook How to Build Strong Relationships with Content Creators Lumanu View all resources What We're Reading The Drum Facebook rides into Tokyo Games with new skateboarding campaign The Wall Street Journal Tinuiti to Acquire Connected TV Ad-Buying Business Bliss Point Media Ad Age Well done: How Weber's sales sizzled and ad spending soared during the pandemic Suggest a story we should read Upcoming Event Business Text Messaging: Top Insights for Success June 28, 2021 - June 28, 2021 | Webinar 2pm ET Company Announcements Press releases from companies in your industry. Consumers turn away from brands that do not protect their data Press release from Dotdigital Post a press release Dive Into a Topic Mobile Creative Social Media Video Agencies Analytics Apps Influencer Marketing Marketing Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Retail Dive | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 10+ million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive: Daily Dive is a product of Industry Dive, Inc. 1255​ 23rd Street NW, Suite 550, Washington,​ DC 20037. We value your privacy. We won't share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip