Weekender: Domino's resurrects '80s brand icon the Noid to spotlight autonomous delivery

Signup | Forward Weekender May​ 1,​ 2021 | A roundup of this week's most read stories

BROUGHT TO YOU BY — Salesforce Datorama See today's biggest marketing data trends. Download the Marketing Intelligence Report to learn how 1,050+ global marketers are leading with their data, from analytics, to integration, and more.   Note from the editor Marketing Dive has some exciting news. On Monday, we're launching our newest weekly newsletter covering the agency space. The Agencies weekly by Marketing Dive arrives as changes across a number of fronts put significant pressure on agencies — whether traditional, in-house or specialty — to evolve while new business models continue to emerge. To help you navigate these changes, our weekly newsletter will bring you in-depth reporting and insights that shine a light on the agency of the future as it starts to come into focus. Some of the topics you can expect to see covered in the weekly include the technologies disrupting how agencies work, key partnerships, significant acquisitions, as well as challenges created by cultural shifts and demands to increase efficiency. Subscribe here to ensure you receive the weekly dispatch's first issue, which arrives on Monday, May 3. Know someone who might be interested in getting the new Agencies weekly? Share this link to get them signed up: https://marketingdive.com/signup/agencies/?signup_referred_by=5b0544e291d15c374412ca76. Have feedback? We'd love to hear from you. Chantal Tode Lead Editor, Marketing Dive Email Domino's resurrects '80s brand icon the Noid to spotlight autonomous delivery Still dedicated to thwarting the chain's speedy operations, the infamous mascot returns with TV ads, a mobile game tie-in, limited merch and more. Taco Bell turns the moon into a billboard for its first global campaign In the debut iteration of its broader "I See A Taco" push, the brand will give away tacos on a night when the moon looks like one. Bud Light readies post-pandemic summer plans with $10M stimulus VP of Marketing Andy Goeler details how the bestselling beer brand in the U.S. is helping people get back to bars, concerts and sporting events. Sponsored Content by Marketing Dive's studioID How to build unforgettable digital-first ads Relevant creative can increase conversion rates 30% to 160%. Learn how to accurately target all your audiences with creative that grabs their attention immediately in this new playbook. Amazon lets advertisers send targeted messages for first time The e-commerce giant is testing a tool that lets marketers reach consumers in their inboxes with details about new products and promotions. Q&A 7-Eleven's CMO plans to meet evolving consumers by doubling marketing spend Marissa Jarratt details a new campaign positioning the brand as an "ingenious accomplice" and how she's approaching digital and experiential channels. Featured Resources FROM: Ziflow Raise Your Review Efficiency with Online Proofing [Guide] The Definitive Guide to Online Proofing [eBook] 10 Things Marketers Should Automate Today [Checklist] Key Compliance Responsibilities for Every Marketing Role From Our Library Trendline Latest marketing trends in consumer packaged goods Conde Nast Webinar - on demand The Gen Z Shopper: What Brands Need to Know to Be at the Top of Their 2021 List Student Beans Webinar - on demand 5 Tactics to Drive Subscriber Growth Recurly View all resources Best of What We're Reading The Drum With Coke acquisition in the balance, Bodyarmor attacks with $25m summer campaign Bloomberg Twitter Tumbles After Digital Ad Sales Disappoint The Wall Street Journal EU Charges Apple With App Store Antitrust Violations in Spotify Case Adweek Peacock Clears 42 Million Sign-Ups, Expands Ad Inventory Ahead of Schedule The Wall Street Journal Verizon Explores Sale of Media Assets, Including Parts of Yahoo and AOL Variety DraftKings Acquires Rights to Dan Le Batard's Podcasts in Reported $50M Deal Suggest a story we should read Dive Into a Topic Mobile Creative Social Media Video Agencies Analytics Apps Influencer Marketing Marketing Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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