Nov. 9 - How Disney balances entertainment with ad sales | Coke gifts Cameo videos from Santa

Coke partners with Cameo to gift personalized videos from Santa; Kroger unveils collaborative cloud platform as CPGs race to meet retail's new mandates; How Dr. Squatch reaches Gen Z men with offbeat humor on TikTok View online | Signup | Forward

Daily Dive Nov.​ 9,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — BlueConic Planning for the Third-Party Data Deprecation In this video interview, you will learn how to future- proof your data strategy and discover the challenges marketers must consider when navigating data deprecation. Watch now.   Deep Dive How Disney balances entertainment and ad sales in the streaming age The company releases financial results tomorrow, which could reflect a toll taken by changing consumer behavior as streaming and digital advertising expand. Coke partners with Cameo to gift personalized videos from Santa A community comes together to build a makeshift chimney for Santa in the first holiday ad under the brand's new "Real Magic" platform. Kroger unveils collaborative cloud platform as CPGs race to meet retail's new mandates The offering aims to help clients make smarter decisions about everything from marketing spending to production levels amid supply chain disruptions. Sponsored Content by imre Build deeper connections with consumers through radical relevancy Join us as we dive deeper into four impactful and creative ways brands can unlock value through customer-centric marketing. How Dr. Squatch reaches Gen Z men with offbeat humor on TikTok Putting $3.6 million toward TikTok ads so far this year, the digitally native brand has worked to create a distinct identity on apps where young men spend time. Read more news Featured Resources FROM: Ziflow Simplify How Your Team Reviews Creative Assets The Definitive Guide to Online Proofing 10 Best Practices for Optimizing the Review and Approval Process Checklist: Key Compliance Responsibilities for Every Marketing Role From Our Library Playbook 5 Strategies to Meet the Demands of Holiday 2021—and Beyond Listrak Webinar - on demand Optimizing Mobile App and Acquisition Strategy - Best Practices from AppsFlyer & Twitter AppsFlyer Webinar - on demand Is Your Marketing Ready to Meet the Demands of Holiday 2021 and Beyond? Listrak View all resources What We're Reading Bloomberg Google Parent Alphabet Hits $2 Trillion Market Value After Rally This Year Marketing Brew How spammy sites that rip off obits end up running ads from major brands Digiday With brands and platforms diving into the metaverse, leaders are emerging from the gaming space Suggest a story we should read Upcoming Events An Omnichannel Approach to Unplanned Purchases and Everyday Occasions Nov. 10, 2021 - Nov. 10, 2021 | Webinar 2pm ET How Retail and Ecommerce Companies Are Using Consumer Transaction Data to Gain a Competitive Edge Nov. 17, 2021 - Nov. 17, 2021 | Webinar 2pm ET Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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