Nov. 12 - Wendy's taps 'Rick and Morty' for fry delivery | How Nike execs approach its digital ecosystem

How Nike execs think through its digital ecosystem; Sports Illustrated launches Snap Original series in push for Gen Z; These traditional brands are shifting to a DTC model. Here's how.; 3 tips on building an in-house agency — from a company that's been at it for years View online | Signup | Forward

Daily Dive Nov.​ 12,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — BlueConic Planning for the Deprecation of Third-Party Data In this video interview, you will learn how to future-proof your data strategy and discover the challenges marketers must consider when navigating data deprecation. Watch now.   Wendy's revs up 'Rick and Morty' vehicle focused on speedy fry delivery Iterating on a past car concept, the restaurant is promoting new Hot & Crispy Fries around this weekend's Adult Swim Festival and via its mobile app. How Nike execs think through its digital ecosystem Recent collaborations with Megan Thee Stallion and Dick's Sporting Goods have built on the brand's efforts to craft a connected shopping experience across its channels. Sports Illustrated launches Snap Original series in push for Gen Z America's Best Sports Videos showcases the kind of user-generated content that resonates with younger viewers on TikTok and other social video platforms. Sponsored Content by Iterable The 6 principles of building a memorable customer experience Learn the power of using psychological influence in marketing and how it plays a role in deep customer connection. Assess your brand's customer experience now. Deep Dive These traditional brands are shifting to a DTC model. Here's how. Athletics retailers are in some ways leading this shift, but brands across the industry are doubling down on the model to grow margins. Opinion 3 tips on building an in-house agency — from a company that's been at it for years It's important to create a practical framework and let the creativity flow from that, writes Chris Tobey, GoDaddy's vice president of creative and design. Read more news Featured Resources FROM: Ziflow Simplify How Your Team Reviews Creative Assets The Definitive Guide to Online Proofing 10 Best Practices for Optimizing the Review and Approval Process Checklist: Key Compliance Responsibilities for Every Marketing Role From Our Library Playbook 5 Strategies to Meet the Demands of Holiday 2021—and Beyond Listrak Webinar - on demand Optimizing Mobile App and Acquisition Strategy - Best Practices from AppsFlyer & Twitter AppsFlyer Trendline What to expect from 2021's holiday shopping season Infographic How to Close the Customer Experience Gap Emplifi View all resources What We're Reading Ad Age Toys 'R' Us debuts NFT collection Digiday 'Seeds that will pay off in the future': Why a DTC furniture brand is reconsidering its media mix to experiment The Drum 'Growth is unsustainable so climate crisis threatens marketing': WFA CEO sees a solution Suggest a story we should read Upcoming Events How Retail and Ecommerce Companies Are Using Consumer Transaction Data to Gain a Competitive Edge Nov. 17, 2021 - Nov. 17, 2021 | Webinar 2pm ET Maximize Your Video Strategy Through Emerging Social Platforms Dec. 1, 2021 - Dec. 1, 2021 | Webinar 11am ET 5 Strategies to Satisfy Customer Expectations in 2022 Dec. 15, 2021 - Dec. 15, 2021 | Webinar 2pm ET Company Announcements Press releases from companies in your industry. cleansheet goes global to promote UNESCO’S MGIEP World Kindness Day Press release from cleansheet communications Genus AI Introduces Artificial Intelligence Tool to Help Brands Auto-Generate High Performance Videos for Social Media Advertising Press release from Genus AI Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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