Dec. 20 - General Mills names new marketing leader | KFC previews fresh approach with hip-hop collab

KFC previews new marketing approach with year-long Jack Harlow partnership; Forever 21's metaverse venture lets Roblox users customize virtual fashion stores; Nike, Etsy's mobile apps were 'climbers' this holiday season: report; Campaign Trail: Tinder embraces users' quirks in first work from new AOR View online | Signup | Forward

Daily Dive Dec.​ 20,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Cvent It's time to reimagine your webinars Learn to elevate your virtual events from simple slides to can't-miss productions with the tools and tactics found in Cvent's eBook, Next Level Webinars.   General Mills names chief brand and disruptive growth officer after sunsetting CMO role A change in marketing leadership speaks to a desire to more closely wed brand-building with innovation as the pandemic resets expectations. KFC previews new marketing approach with year-long Jack Harlow partnership Reflecting the celebrity collaboration craze, the work with multicultural shop Nimbus arrives as KFC is expected to switch up agencies. Forever 21's metaverse venture lets Roblox users customize virtual fashion stores Players and fashion influencers can design, own and manage stores as they try to become the "top shop." Sponsored Content by Marketing Dive's studioID How to fuel creative growth with automation Creative automation and modular design systems are the building blocks to brand consistency, even cutting overall production time in half. Learn more in this new playbook. Nike, Etsy's mobile apps were 'climbers' this holiday season: report More than half of mobile shoppers downloaded at least one new shopping app ahead of the holiday season, Digital Turbine found. Column Campaign Trail: Tinder embraces users' quirks in first work from new AOR Avoiding the typical lovey-dovey predictability of online dating ads, "You're Not for Everyone" wraps up a year of change for Tinder. Read more news BROUGHT TO YOU BY — MediaValet Start 2022 with a Strong Brand Foundation Here's what you can do right now to operationalise and scale your brand in the new year. Get my Ebook. From Our Library Webinar - on demand 5 Strategies to Satisfy Customer Expectations in 2022 Podium Playbook Five Ways Call Tracking Data Can Align Sales & Marketing CallTrackingMetrics Trendline Latest marketing trends in consumer packaged goods Webinar - on demand Retail 2022: A Data-Driven Look at What to Expect Placer Labs Playbook Build Shopper Confidence in Your In-Store Health and Safety IWBI View all resources What We're Reading The Wall Street Journal Disney and YouTube Reach Deal, Ending Blackout Adweek Google, Pinterest Look to Limit California’s Privacy Laws The Drum Global acquires podcast hosting and monetization platform Captivate Ad Age The identity depression of 2022—how marketers should prepare Suggest a story we should read Company Announcements Press releases from companies in your industry. GumGum Acquires Attention Measurement And Optimization Platform Playground xyz Press release from GumGum Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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