Dec. 17 - Tinder embraces quirks in first work from new AOR | Peloton pulls buzzy ad amid controversy

Peloton pulls buzzy 'He's Alive' ad following sexual assault allegations against star; White Castle cooks up 'Sliderverse' NFT collection celebrating chain's centennial; Saucony drives results for CTV campaign by looping in YouTube; LinkedIn spices up out-of-office messages with Cameo carolers View online | Signup | Forward

Daily Dive Dec.​ 17,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — Nielsen Embrace Change in Media Planning Download Nielsen's Media Planning Report to learn how to leverage continuous and connected planning to ensure efficient and effective business growth. Download Now   Credit: Tinder Column Campaign Trail: Tinder embraces users' quirks in first work from new AOR Avoiding the typical lovey-dovey predictability of online dating ads, "You're Not for Everyone" wraps up a year of change for Tinder. UPDATED Peloton pulls buzzy 'He's Alive' ad following sexual assault allegations against star The ad, which responded to a twist on the "Sex and the City" revival, disappeared online after a Hollywood Reporter article detailed allegations against Mr. Big actor Chris Noth. White Castle cooks up 'Sliderverse' NFT collection celebrating chain's centennial A move into the crypto format follows rivals like McDonald's, but also comes as risks related to the technology are made more clear. Sponsored Content by MediaValet Video tutorial: The 5-step workflow masterclass for 2022 Access the 20-minute masterclass to level-up your workflow in the new year. Download now. Saucony drives results for CTV campaign by looping in YouTube Marketers continue to experiment with a quickly growing channel that offers the data benefits of digital marketing and the creative opportunities of linear TV. LinkedIn spices up out-of-office messages with Cameo carolers The activation is informed by LinkedIn research that found some workers feel anxious about turning on their out-of-office message over the holidays. Read more news Featured Resources Sponsored Content by MediaValet Level-up your marketing workflow for the new year [Tutorial] 5 steps to workflow mastery in 2022 [Webinar] Scaling production for marketing teams [Blog] The perfect combo to complete your workflow From Our Library Webinar - on demand 5 Strategies to Satisfy Customer Expectations in 2022 Podium Playbook How Retailers Can Leverage Events to Drive Loyalty and Sales Eventbrite Webinar - on demand The Evolution of the ESP: What's Next for 2022? Emarsys Playbook Brand Excellence in a World Where Every Impression Is a Brand Impression Celtra Playbook Build Shopper Confidence in Your In-Store Health and Safety IWBI View all resources What We're Reading The Wall Street Journal Kellogg, Union Reach New Tentative Agreement Politico Silicon Valley’s voice in Washington dissolves MediaPost FTC: OpenX Collected Personal Info From Kids, Location Data From Opted-Out Users Suggest a story we should read Company Announcements Press releases from companies in your industry. A Different Story and OnePulse Launch StoryScore - A Brand Equity and Creative Measurement Service Press release from A Different Story Post a press release Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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