Daily edition | Dec. 9, 2019 Note from the editor After careful consideration of the top executives, companies and trends, we're pleased to unveil the winners of the Marketing Dive Awards for 2019.
It's been a busy year for marketers, from a flurry of CMO shakeups to global consultancies working to close the creativity gap by snapping up traditional agency rivals.
We'll share the stories of all recipients through Friday, starting with Marketer of the Year: PepsiCo. In the meantime, check out the winners here.
As always, we appreciate your readership and welcome your feedback. What trends will you be watching in 2020? Send us a note.
 Natalie Koltun
Editor, Marketing Dive
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Dive Awards From KFC to Accenture, these are the companies and executives that shaped the marketing industry this year. |
The marketer moved quickly to capitalize on the exercise bike brand's misfire with its own ad starring the same actress gaining millions of views on social. |
Advertising, media and tech companies have reportedly boosted demand for Manhattan office space more than any other industry this year. |
Learn how to stay true to your principles and brave ethical dilemmas in your life, career, and ventures.
| Dive Awards The food and beverage conglomerate increased advertising and marketing spending 12% this year, bolstering business and appeal with key audiences like Gen Z. |
Actress Barbie Ferreira keeps her cool despite getting locked out in her underwear in Torrid's first of four spots. |
Column The beer brand's CMO explains how it tapped into the branded merchandise trend while highlighting employees in a cheeky video series that promotes its IPAs moving to cans. | What We're Reading  Campaign |
 Bloomberg |
 The Wall Street Journal |
 Ad Exchanger | From Our Library Survey Report By Brand Studio
| Webinar - on demand By Brand Studio
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