Dec. 23 - Bud Light Seltzer arrives in Seltzer, PA | Privacy bill could limit duopoly's data use

House privacy proposal would limit how Facebook, Google handle data; NFL's audience on Twitch livestream rises 45% from last year; Campaign Trail: LVMH label Loewe defies Christmas cliches in quirky holiday spot; Super Bowl LIV: Tracking every ad for 2020's big game View online | Sign up | Forward

Marketing Dive's Top News Daily edition | Dec.​ 23,​ 2019 Note from the editor Marketing Dive will not publish its regular newsletter over the holidays. However, we've prepared two special packages focused on the top trends and news of 2019 — keep an eye on your inbox ahead of the new year. Be sure to also catch up on our recent looks into how experiential marketing is evolving and how one LVMH brand is flipping Christmas cliches on their head. Additionally, our Super Bowl tracker has returned to keep you up to date on all of the brand moves leading up to 2020's big game. We'll return to business as usual on Thursday, Jan. 2. We're excited for what's coming down the pike in 2020, including our team's first trip to the NRF's Big Show in January. In the meantime, have a happy holiday, and as always, thanks for reading. Best, Peter Adams Reporter, Marketing Dive Twitter | Email Bud Light Seltzer arrives early in Seltzer, PA Anheuser-Busch is giving people from the small town an early taste of the new beverage before it launches next year. House privacy proposal would limit how Facebook, Google handle data If passed, the measure could dismantle some of the vast ad-tech systems tech giants have built​. NFL's audience on Twitch livestream rises 45% from last year Co-streaming and reactions from viewers made up 50% of total watched content related to "Thursday Night Football" on the Amazon-owned platform. Column Campaign Trail: LVMH label Loewe defies Christmas cliches in quirky holiday spot The luxury line​ merged stop-motion animation and live action shots for a fantastical campaign that evokes an "Alice in Wonderland" charm. UPDATED Super Bowl LIV: Tracking every ad for 2020's big game Security company ADT will return to the game for its second consecutive year. Read more news What We're Reading The Wall Street Journal Walmart, Target Embrace 8-Year-Old YouTube Influencer’s Brand The New York Times #MeToo Clashes With ‘Bro Culture’ at Ad Agencies CNBC Nike Kaepernick ad will be among the most memorable from the 2010s Digiday ‘The lowest-priced time of year’: Advertisers pounce on TV’s discounted holiday rates Suggest a story we should read From Our Library Webinar - on demand Leveraging Collaboration to Enhance Business Performance By Brand Studio Playbook Growing Your Business with Collaborative Analytics By Brand Studio View all resources Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

More Than A Newsletter Related Publications Mobile Marketer | Social Media Today Connect With Us Twitter | Facebook | LinkedIn Editorial Contact an editor | Meet the team Advertising Contact our team About Marketing Dive Marketing Dive provides in-depth journalism and insight into the most impactful news and trends shaping marketing & advertising. The newsletters and website cover topics such as marketing technology, advertising creative, social media, video marketing, analytics, and more. Marketing Dive is a leading publication operated by Industry Dive. Our business journalists spark ideas and shape agendas for 7+ million decision makers in competitive industries. Sign up for the newsletter This email is optimized for display on mobile phones. Marketing Dive is a product of Industry Dive, Inc.. 1575​ Eye St NW, 4th Floor, Washington,​ DC 20005. We value your privacy. We won't share your email address with anyone else without your permission. This message was sent to potty.plant@gmail.com. You can unsubscribe or switch to a weekly newsletter subscription anytime. See our full privacy policy.

Sign up | Manage subscription | Advertise with us | Submit story tip