Oct. 7 - Nike ads dominate cultural impact in Q3 | Disney bans Netflix ads

WSJ: Disney bans Netflix ads on TV networks; DoorDash orders multichannel campaign with scannable OOH ads; Amazon, Disney spat over CTV ad revenue signals shifting power dynamics in media buying; Comic Dive: It's In The Game View online | Sign up | Forward

Marketing Dive's Top News Daily edition | Oct.​ 7,​ 2019 BROUGHT TO YOU BY — Cuebiq New Brick-and-Mortar Tactics for Growth Don’t know too much about offline intelligence but want to know more? See how you can enhance your retail efforts – read our latest comic book that breaks down all you need to know to be an expert for your brand! Download our guide here! Nike dominated culturally impactful video ads in Q3 Half of the ads on Ace Metrix's ranking tied in an athletic narrative, even when the brand was not endemic to sports. WSJ: Disney bans Netflix ads on TV networks The move is the latest in a series of aggressions among competing streaming services. DoorDash orders multichannel campaign with scannable OOH ads Wendy's, McDonald’s, Chipotle and Chili's are among the restaurants featured in the delivery service's TV spots. Amazon, Disney spat over CTV ad revenue signals shifting power dynamics in media buying Marketers may actually benefit from the increasingly fragmented channel, which last year surpassed $8 billion in ad spending. Column Comic Dive: It's In The Game Major brands including Coke, Bud Light and Red Bull are rushing into esports marketing — before over saturation spells game over.  Read more news Leverage Online Insights for Offline Results Today’s leading location-based marketers and advertisers know that some of the most critical data they can own is offline. Here's how new offline data streams can pinpoint and elevate the impact of your campaigns. Find Out How What We're Reading AP Consumer goods giant Unilever vows to slash use of plastic MediaPost Controversy Swirls Around Disney's Multibillion-Dollar Ad Review CNBC Walmart to sell online women’s apparel brand ModCloth to Go Global Retail Digiday With a new leader, GroupM embarks on a turnaround plan Suggest a story we should read From Our Library Webinar - on demand The Case for Customer Lifetime Value-Centric Advertising By Brand Studio Trendline The Changing Role of AI in Marketing View all resources Dive Into a Topic Marketing Tech Creative Social Media Video Analytics Executive News Mobile Share Marketing Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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