Sept. 14 - Olay takes on algorithms behind beauty bias | Taco Bell tests Taco Lover's Pass

Taco Bell tests Taco Lover's Pass 1 year after rewards program launch; Stacy's taps Reese Witherspoon's Hello Sunshine to share stories of female founders; Shoppers returning to their earlier pandemic behaviors, research finds; Accenture acquires creative agency King James Group as it expands Africa footprint View online | Signup | Forward

Daily Dive Sept.​ 14,​ 2021 | Today's news and insights for marketing leaders   BROUGHT TO YOU BY — SEMrush Real-time SEO Writing Assistant Upload your copy, enter the target keywords and get dozens of useful recommendations on improving your content. Try it free today!   Olay takes on computer algorithms to fight biased beauty standards Along with a new ad and national print effort, the P&G brand is teaming with Black Girls Code to send at least 1,000 girls of color to coding camp. Taco Bell tests Taco Lover's Pass 1 year after rewards program launch After buying the 30-day pass through its app, guests at select locations can redeem one taco a day, a move that could drive repeat visits. Stacy's taps Reese Witherspoon's Hello Sunshine to share stories of female founders The Frito-Lay brand is enlisting the buzzy media company to amplify winners of a Rise Project that provides grants and mentorship opportunities. Sponsored Content by imre E-commerce everywhere: How to find a winning strategy for the new consumer experience Instead of jumping on every new commerce-enabled digital feature, brands would be well served to slow down and identify where best they can activate to drive the most value. Shoppers returning to their earlier pandemic behaviors, research finds The coronavirus's delta variant is undermining consumer sentiment heading into the holidays, according to several reports. Accenture acquires creative agency King James Group as it expands Africa footprint The acquisition is the first major agency deal since the company tapped David Droga, a venerated creative, as CEO of its marketing services division. Read more news Featured Resources FROM: Nutshell Just say "no" to boring marketing content What is marketing? 25 experts define it in one sentence 7 welcome email templates for nurturing new customers The best marketing emails sent by our own customers, vol. 1 From Our Library Playbook How L'Oreal Surpassed Revenue Goals With an Elite Customer Experience Scalefast Survey Report Understand the Complex Journey of Shoppers With Omnichannel Criteo Webinar - on demand The Future of Retail: Boost Customer Loyalty in the Digital World WNS Trendline Why winning brands still look to agencies for help on culture Playbook Holiday 2021: What Retailers Need to Know to Navigate the Holiday Season Waze View all resources What We're Reading The Wall Street Journal Facebook Says Its Rules Apply to All. Company Documents Reveal a Secret Elite That's Exempt. CNBC DC attorney general goes after Amazon’s first-party business in amended antitrust complaint MediaPost Credit Data Giant TransUnion Acquires Marketing Data Giant Neustar For $3.1B, Will Accelerate Diversification Variety CreatorIQ Banks $40 Million to Build Out Influencer Marketing Platform Suggest a story we should read Upcoming Events 5 Ways to Improve Customer Engagement: How to Use SMS Messaging to Drive List Growth, Retention, and Conversions Sept. 15, 2021 - Sept. 15, 2021 | Webinar 3pm ET The Grand Re-Opening: How Retailers Can Motivate the In-Store Shopper Sept. 23, 2021 - Sept. 23, 2021 | Webinar 2 pm ET Dive Into a Topic Brand Strategy Mobile Creative Social Media Video Agencies Data/Analytics Influencer Marketing Ad Tech CMO Corner Share Marketing Dive: Daily Dive with others and get rewarded. You've referred 0 readers. To become an official Dive Insider, just successfully refer 10 contacts to Marketing Dive: Daily Dive. Here's your link to share: https://www.marketingdive.com/signup/insiders/?signup_referred_by=5b0544e291d15c374412ca76

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