jason hirschhorn's @MusicREDEF: 09/22/2021 - Into the Black, Pre-Saving Music (and Data), Merck Mercuriadis, Cabaret Voltaire, Lil Nas X...

Sometimes music works best when you don't know what you're doing.
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Wednesday - September 22, 2021
Cabaret Voltaire's Stephen Mallinder (left) and Richard H. Kirk in London's Holland Park, June 8, 982.
(David Corio/Redferns/Getty Images)
quote of the day
"Sometimes music works best when you don't know what you're doing."
Richard H. Kirk, 1956 – 2021
rantnrave://
Into the Black

Like a rising tide, UMG's stock market debut appears to have lifted plenty of music business boats, at least in the short run. UMG shares ended their first day up 36 percent, to 25.10 euros, giving the company a sizzling valuation, as of Tuesday night, of $53 billion. It's too soon, obviously, to say whether that will last. Just a few months ago, UMG was in $40 billion territory, and investors will have plenty of time to have their say. But Tuesday was a good day and there was optimism to go around: Shares of WARNER MUSIC boomed, too, and WMG owner LEN BLAVATNIK's ACCESS INDUSTRIES seemed to take advantage by selling 2.3 million shares to Morgan Stanley. Also seeing market gains on the music industry's fat Tuesday: French label and distributor BELIEVE, publishing rights company RESERVOIR MEDIA and UMG investor BILL ACKMAN's PERSHING SQUARE HOLDINGS.

But is a song worth any more now than it was before? It should be, says MERCK MERCURIADIS, yet another music baron who's made it his mission to convert other people's creations into investment gold. In an open letter published by MUSIC BUSINESS WORLDWIDE, Mercuriadis, whose HIPGNOSIS SONGS FUND buys songwriting catalogs (and sometimes other rights) and packages them as investments, says neither artists nor songwriters are getting their fair share of the music industry's booming profits—and makes the case for why songwriters, who are his area of expertise, specifically deserve more. Mercuriadis ta kes shots at the NATIONAL MUSIC PUBLISHERS ASSOCIATION, which he says isn't doing enough to improve songwriters' pay, and record companies, which he says are taking too much for themselves. He makes some questionable comparisons ("In almost every other vocation in the world... the equivalent person to the songwriter would be amongst the highest paid"? That's my area of expertise and, um, no), but it's hard to argue with the idea that the streaming economy in particular has left songwriters with the short stick.

"The recorded music side of the business today is getting 4/5ths of the revenue, operating on an 80% gross margin and a 40% net margin," he writes. "Conversely, the publishing side of the business is getting 1/5th of the revenue [and] 1/5th of the margin." I've seen different math elsewhere, but it's always lopsided in favor of the former. Mercuriadis' solution is a songwriting guild that could exercise collective bargaining power, and he's trying to launch one. Whether a businessperson whose model is based on persuading songwriters to give up control of their own catalogs is the best person to organize those songwriters is a question I'll set aside for now, but there's little doubt there's an appetite for *someone* to do the organizing. The question I will ask is this: Is the goal to get recorded music rightsholders, which means labels and artists alike, to give up some of their 80 percent take, or to bargain for a bigger overall take so publishing rightsholders, meaning songwriters, publishers and investors like Mercuriadis, can get paid more without shrinking what artists and labels get? And how would *that* money get divvied up?

Also pushing to put more money into the hands of songwriters and other creators is ABBA's BJORN ULVAEUS, as the public face of the CREDITS DUE campaign, which launched Tuesday. Its goal is to ensure songwriters and musicians are identified in the metadata of all songs, for the dual purpose of expanding credits on digital services and making sure everyone is properly paid. "Frequently," Ulvaeus told the BBC, "streaming services don't know who to pay." On SPOTIFY, APPLE and other subscription services, he said, credits should be not only visible, but clickable: "Even in a symphony orchestra, every member will be clickable." Hear, hear. I'll click on that.

And the aforementioned National Music Publishers Association announced an agreement with the gaming service TWITCH, which has long been a thorn in the sides of both publishers and labels—it doesn't pay either side for the music in its users' livestreams, though it does have agreements with ASCAP and BMI. The new agreement isn't a licensing deal, Billboard's TATIANA CIRISANO reports, but a "productive partnership" pact that includes a financial settlement for past music usage and an agreement to "negotiate an arrangement for handling music use on Twitch going forward." It's "a very positive development in the larger effort to make sure that music is respected in all gaming models," NMPA president/CEO David Israelite said. "I'm hopeful it will be the first of many positive stories to come out from this effort." Another tide for more boats.

Dot Dot Dot

The songwriting partnerships of LIANNE LA HAVAS & MATTHEW "AQUALUNG" HALES and CELESTE & JAMIE HARTMAN were among the big winners at the IVOR NOVELLO AWARDS, where the issue of songwriters' pay got further airtime... The FUGEES are touring to celebrate the 25th anniversary of THE SCORE, starting with a secret show today in New York, which will be streamed as part of GLOBAL CITIZEN LIVE on Saturday... Is KACEY MUSGRAVES' new album, STAR-CROSSED, really a Greek tragedy?... Where is—or isn't—Paradise City?... Is SONGS FROM THE BLACK HOLE the real PINKERTON?... Wherefore art thou, BOARDS OF CANADA?

Rest in Peace

Experimental, industrial, electro, techno, weird pop pioneer RICHARD H. KIRK, who co-founded the influential UK group Cabaret Voltaire in the 1970s and recorded under dozens of other names over the years including Sweet Exorcist, Sandoz, Electronic Eye and, in his final years, Cabaret Voltaire again. He lived nearly his entirely life in his beloved Sheffield... BRUCE KEIR, co-founder of guitar amp and effects company Blackstar Amplification.

Matty Karas (@troubledoll), curator
nag nag nag
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what we're into
Music of the day
"Yashar (John Robie remix)"
Cabaret Voltaire
1983 single.
YouTube
Video of the day
"Richard H. Kirk on 'Synth Britannia'"
BBC Four
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