May 25 - Ikea print ad lulls readers to sleep | LG's Bonnaroo takeover
LG offers free laundry services, vintage clothing swap with massive Bonnaroo activation ; Unilever, WPP create new marketing services ecosystem built around startups; Urban Outfitters launches third-party marketplace, tests self-checkout; Pabst Blue Ribbon documents how diverse millennials are living the American Dream
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An app tailor-made for Memorial Day road-trippers, along with innovative print and mobile promotions, make our editors' picks ahead of the long weekend.
The retailer detailed how it is raising its bet on digital, including by adding new payment options and updating its sites and apps, during a call with analysts.
The brewer partnered with Vice on two documentaries and a series of character portraits that will run around the Memorial Day and Fourth of July holidays.
Ido Leffler, co-founder and chairman of the direct-to-consumer retailer, talks about how the company's values, branding strategy and unique model have made it a retail standout.
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